Social Media Executive

2 days ago

Jaipur Rajasthan, India Auriga Full time

**Company Overview**:
We're a leading digital solutions company with a diverse portfolio including cutting-edge **Generative AI, Data & AI, ERP Implementation, Enterprise Application Development, and Product Development services**, along with our B2B SaaS products. We’re looking for a **creative Social Media Executive** to manage and grow our **brand presence across platforms**. You’ll **create engaging content**, **execute social campaigns**, and **build meaningful audience connections**. This **full-time, on-site role in Jaipur** is perfect for someone passionate about **storytelling and digital trends.**

**About the Role**:
We are seeking a **creative and proactive Social Media Executive** with **1-3 years of experience** to join our digital marketing team. In this role, you will be responsible for **managing and growing our brand presence across social media platforms** by creating engaging content, executing social campaigns, and building meaningful audience interactions.

You’ll collaborate closely with **content, design, and marketing teams** to ensure social media efforts **align with overall business objectives**. A strong understanding of **social media trends, analytics tools, and community management** is essential, along with the ability to adapt quickly to changing platforms and audience behaviours.

This is a **hands-on role** that blends creativity with strategy, directly contributing to **brand awareness, audience engagement, and lead generation** through digital channels.

**Key Responsibilities**:

- ** Develop and execute social media strategies** across platforms like Instagram, Facebook, LinkedIn, and Twitter.
- ** Create, schedule, and publish engaging content** (posts, stories, videos) aligned with the brand voice.
- ** Manage community engagement** by responding to comments, messages, and building relationships.
- ** Plan and oversee influencer marketing campaigns** to boost brand awareness.
- ** Collaborate with design, marketing, and PR teams** to ensure brand consistency.
- ** Monitor social media metrics and generate performance reports** with actionable insights.
- ** Stay updated on the latest social media trends, tools, and platform changes.**:

- ** Conduct competitor and industry analysis** to identify growth opportunities.
- ** Optimize social media channels for maximum reach and engagement.**:

- ** Coordinate with agencies and external partners** for campaign support.

**Ideal Profile**:

- ** 1-3 years of experience** managing social media platforms and campaigns
- Strong understanding of **social media trends, tools, and algorithms**:

- Proven skills in **content creation, community management, and influencer collaboration**:

- Proficient with **social media management and analytics tools** (e.g., Hootsuite, Buffer, Google Analytics)
- Excellent **written and verbal communication skills**:

- Creative mindset with a passion for **storytelling and audience engagement**:

- Ability to **work independently and manage multiple projects** under deadlines
- Strong **team player** with good collaboration skills
- Bachelor’s degree in **Marketing, Communications, or related field** preferred
- Certifications in **Digital Marketing or Social Media** are a plus

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