Executive - Catalog View Jobs

5 days ago

Bengaluru Karnataka, India Swiggy Full time

**Job Overview**: As a Catalog Content Executive, the resource will play a crucial role in developing customer first content for Instamart’s product offerings. This individual will also be involved in maintaining the existing catalog sanctity & changes. They will work closely with brands to ensure their products are accurately listed and optimized for the best customer experience. This position requires excellent organizational skills, attention to detail, and a deep understanding of e-commerce catalog management.

1. **Content Creation**:
To be successful in this role, you must have a knack for writing product descriptions and the ability to translate technical product features into compelling copy that accentuates product benefits.

2. **Data Collection and Verification**:

- **Collect Product Information**: Gather detailed product data from brand partners, including specifications, pricing, images, and descriptions.
- **Verify Data Accuracy**: Ensure the data received is accurate, complete, and complies with Instamart’s guidelines. This may involve running basic sanity checks and cross-verifying information against existing data directory to avoid duplicates.

3. **Content QC**:

- **Create Product Listings**: Organize received information in the right format and ensure all relevant data points are filled before forwarding it for code creation.
- **Image Handling**: Do a basic QC on catalog images shared by brands to ensure the links are accessible, organized by SKU, and contain all the relevant images as per guidelines.

4. **Data Analysis and Reporting**:

- **Generate Reports**: Prepare and present daily report summary on status of item listing including number of requests received, initiated, processed, put on hold, incomplete, etc in order to give a complete view of progress to all stakeholders.

5. **Cross-Functional Collaboration**:

- **Coordinate with Category team**:Work closely with category team to ensure that all internal system details (not provided by brands, but required on listing) are filled accurately
- **Coordinate with Item Master & Image approval team**: To ensure they have all details to process item listing requests. Address any rejections in close collaboration with relevant teams.

6. **Process Improvement**:

- **Identify Opportunities**: Continuously seek opportunities to improve the efficiency and effectiveness of the catalog onboarding process.
- **Implement Changes**: Work with the Catalog Onboarding Manager and other relevant teams to implement process improvements and best practices.

**Qualifications**:

- 3+ years of experience in e-commerce catalog content creation and catalog copywriting
- Familiarity with e-commerce platforms such as Instamart, Blinkit, Amazon, Flipkart, Myntra, or similar.
- Excellent written and verbal communication skills. Should be able to edit and manage the the entire content on their own
- Proficiency in Microsoft Excel.

**Preferred Skills**:

- Experience with content management systems (CMS) and product information management (PIM) tools.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Ability to work independently and as part of a team in a fast-paced environment.

Strong attention to detail and organizational skills.

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