
Digital Marketing Executive
1 week ago
**Position: Digital Marketing Executive**
**Location**: On-site (Mohali)
**Experience**: Fresher to 1 Year
**Company**: Purple Circle - A fast-growing performance marketing agency
**About Us**:
At **Purple Circle**, we help D2C brands scale through powerful ad strategies and creative execution. If you're obsessed with Meta Ads, love ecom brands, and want to be part of a young team that thrives on performance—this is the place for you.
**What You’ll Do**:
- Assist in planning, executing & optimizing paid ad campaigns on **Meta (Facebook & Instagram)**:
- Work on eCommerce brands, focusing on **ROAS**, **AOV**, and **scaling budgets**:
- Analyze ad performance and generate performance reports
- Conduct audience research & competitor analysis
- Collaborate with creative teams for ad visuals and copy direction
- Stay updated with platform changes, algorithm updates & new ad formats
**Who You Are**:
- A fresher or up to **1 year of experience** in Meta ads or performance marketing
- Have a basic understanding of **pixel setup, events, custom audiences, and lookalike strategies**:
- Interested in **D2C e-commerce** and love decoding consumer behavior
- Strong analytical mindset with a love for numbers and growth
- Self-driven, curious, and ready to experiment and learn fast
**Perks**:
- Hands-on learning with real budgets
- Mentorship from experienced media buyers
- 5-day work week
- Performance-driven growth path
- Work on high-performing eCommerce accounts
Pay: ₹10,000.00 - ₹25,000.00 per month
Work Location: In person
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