CRM - Mumbai

2 weeks ago

Mumbai, India HaystackAnalytics Full time

CRM | 5- 8 Years’ Experience | Work from Office |

We are seeking a highly motivated and experienced Customer Relationship Senior
Associate/Manager who has extensive experience working with CRM tools like Zoho, Salesforce, and

**Responsibilities**:

- Lead and manage the company's customer relationship management (CRM) strategy and implementation, including CRM tool configuration, integration, and optimization
- Monitor and analyze customer behaviour, preferences, and trends to identify opportunities to improve the customer experience and optimize campaign performance
- Collaborate with cross-functional teams, including marketing, sales, and product, to ensure alignment on customer messaging, segmentation, and targeting
- Develop and implement processes to collect and maintain accurate customer data, including segmentation and profiling
- Proactively identify opportunities for process improvements and system enhancements to streamline and automate workflows, increase efficiency, and improve data quality
- Provide regular reporting and analysis on campaign performance, customer insights, and trends, and use data to inform decision-making and strategy
- Stay up-to-date on industry trends and best practices related to CRM, customer experience, and marketing automation

Requirement
- Bachelor's degree in Marketing, Business, or a related field
- 3+ years of experience working with CRM tools like Zoho, Salesforce, and HubSpot from configuration to execution of campaigns, and communication channels
- Strong understanding of customer journey mapping, segmentation, and targeting
- Excellent project management and organizational skills, with the ability to manage multiple projects and priorities simultaneously
- Strong analytical skills and experience using data to inform decision-making and strategy
- Excellent written and verbal communication skills, with the ability to clearly and effectively communicate complex ideas to both technical and non-technical stakeholders
- Passion for customer experience and a strong customer-first mindset
- Ability to work independently and as part of a team in a fast-paced, dynamic environment
- Prior experience in healthcare or related brands will be an advantage

Who are we?

HaystackAnalytics is a company working in deep technology of genomics, computing, and data science for creating the first of its kind clinical reporting engine in healthcare.
We are a new but well-funded company with a tremendous amount of pedigree in the team (IIT Founders, IIT & IIM core team). Some of the technologies we have created are a global first in infectious disease and chronic diagnostics. As a product company creating a huge amount of IP, our Technology and R&D team are our crown jewels. With early success of our products in India, we are now expanding to take our products to international shores.

**Job Types**: Full-time, Regular / Permanent

**Salary**: ₹600,000.00 - ₹800,000.00 per year

**Benefits**:

- Health insurance

Schedule:

- Day shift

Ability to commute/relocate:

- Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- total work: 2 years (required)
- Marketing: 3 years (required)
- strategy: 3 years (required)
- marketing automation: 4 years (preferred)

**Speak with the employer**
+91 8421590853
- Health insurance

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