
Marketing: Travel Industry
4 days ago
**Job Summary**:
**Key Responsibilities**:
Marketing Strategy & Execution
Develop and implement B2C/B2B marketing strategies to promote travel packages, destinations, and services.
Plan seasonal, promotional, and destination-based campaigns in alignment with business goals.
Digital Marketing
Oversee website content, landing pages, and blog updates in coordination with content teams.
Monitor performance using analytics tools (Google Analytics, Meta Ads, etc.).
Partnerships & Affiliations
Collaborate with airlines, hotels, tourism boards, and influencers for co-branded promotions.
Content & Branding
Work with content creators and designers to produce high-quality marketing materials including brochures, videos, reels, and newsletters.
Ensure consistency in branding and messaging across all touchpoints.
Market Research & Reporting
Conduct market and competitor analysis to identify trends and new opportunities.
Track KPIs and ROI of campaigns and prepare performance reports for management.
Events & Exhibitions
Plan and execute travel expos, tourism fairs, and webinars to generate leads and promote services.
**Key Skills & Competencies**:
Experience in travel industry marketing
Excellent communication, copywriting, and storytelling skills
Ability to work under deadlines and manage multiple projects
Proficiency in analytics tools and CRM systems (e.g., HubSpot, Salesforce, Zoho)
**Qualifications**: Bachelor’s/Master’s degree in Marketing, Tourism, Business Administration, or related field 2-5 years of marketing experience, preferably in travel, hospitality, or tourism Familiarity with destination marketing is a plus
**Job Types**: Full-time, Permanent
Pay: ₹20,000.00 - ₹25,000.00 per month
**Benefits**:
- Cell phone reimbursement
- Provident Fund
Work Location: In person
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