Digital Marketing Executive

5 days ago


Panaji, India Xpanse Coffee Full time

**About Us**

At **Xpanse Coffee**, we believe coffee is more than just a drink; it's a ritual, a moment of pause, and a reason to connect. As a growing coffee chain, we’re passionate about crafting exceptional experiences for our customers, both in-store and online. We’re now looking for a creative and data-driven **Digital Marketing Executive** to help us elevate our brand and expand our digital presence.

**Key Responsibilities**
- **Content Creation & Management**

Coordinate photoshoots and collaborate with designers for visual content.
- **Social Media Management**

Plan and execute organic and paid social media strategies across platforms (Instagram, Facebook, X, LinkedIn, Google my business etc.).

Monitor trends and community engagement to grow our audience.
- **Campaign Strategy & Execution**

Plan, execute, and optimize digital marketing campaigns to drive store traffic, online orders, and brand awareness.

Collaborate with store managers and sales teams to align marketing goals.
- **Performance Analytics**

Provide insights and recommendations for improving performance.
- **SEO & Website Optimization**

Optimize website content for search engines to improve visibility and ranking.

Coordinate with web developers for UX and landing page improvements.

**Requirements**:

- Bachelor’s degree (Marketing, Communications, Business, or related field is a plus).
- 1+ years of experience in digital marketing, preferably in the F&B or retail industry.
- Strong copywriting and communication skills.
- Passion for coffee, branding, and creating unique customer experiences.
- Creative mindset with attention to detail and ability to multitask.

**What We Offer**
- Opportunity to shape the voice of a fast-growing coffee brand.
- Dynamic work environment with a passionate and driven team.
- Opportunities for career growth in a rapidly expanding company.

Schedule:

- Day shift
- Morning shift

Willingness to travel:

- 100% (preferred)

Pay: ₹17,000.00 - ₹23,000.00 per month

Schedule:

- Day shift

Work Location: In person



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