Sales and Marketing Executive

7 days ago

Rajahmundry, India Prasaditya Mall Full time

**Key Responsibilities**

**1. Sales and Tenant Relationship Management**
- Identify and approach potential retail tenants and brands to fill available mall spaces.
- Build and maintain strong relationships with existing tenants, addressing their sales and promotional needs.
- Negotiate leasing terms, coordinate renewals, and ensure tenant satisfaction.
- Monitor and analyze tenant sales performance to provide support and insights for growth.

**2. Marketing Strategy and Execution**
- Develop and implement marketing campaigns to increase mall foot traffic and enhance brand awareness.
- Plan and execute events, seasonal promotions, and activations to attract customers and improve shopper engagement.
- Collaborate with tenants to align their promotions with the mall’s marketing strategy.
- Ensure consistent branding and messaging across all communication channels, including digital platforms and in-mall signage.

**3. Social Media and Digital Marketing**
- Manage the mall’s social media accounts, creating engaging content to attract and retain followers.
- Track and analyze digital marketing performance, making data-driven recommendations for improvement.

**4. Market Research and Competitor Analysis**
- Conduct regular market research to identify customer trends, preferences, and feedback.
- Monitor competitor malls, events, and marketing initiatives to stay ahead in the market.
- Provide management with insights and recommendations to enhance the mall's competitive position.

**5. Budgeting and Reporting**
- Assist in developing and managing the marketing budget, ensuring cost-effectiveness and ROI.
- Prepare regular reports on sales, foot traffic, campaign performance, and tenant satisfaction.
- Collaborate with finance and operations teams to align marketing efforts with overall mall objectives.

**Qualifications and Skills**

**Essential**:

- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Proven experience in sales and marketing, preferably in the retail or shopping mall industry.
- Excellent communication and negotiation skills.
- Proficiency in digital marketing tools, social media management, and analytics.
- Strong organizational skills and ability to manage multiple projects simultaneously.

**Preferred**:

- Knowledge of retail trends and consumer behavior.
- Experience in event management and promotional activities.
- Familiarity with leasing processes and tenant relations.

*

**Job Types**: Full-time, Permanent

Pay: ₹25,000.00 - ₹35,000.00 per month

**Benefits**:

- Health insurance
- Provident Fund

Compensation Package:

- Performance bonus

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Lead generation: 1 year (preferred)
- total work: 1 year (preferred)
- Marketing: 1 year (preferred)

**Language**:

- English (required)

Work Location: In person

Expected Start Date: 20/12/2024

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