Digital Analytics

1 day ago

Gurgaon, India 2COMs Full time

**Job Description-**
- Identify and analyze client requirements
- Support analytics needs of a business unit by analyzing web traffic using ClickStream tools
- Formulate and document strategies for web analytics
- Audit digital assets, recommend improvements, and help bridge gaps
- Derive actionable consumer insights from trends derived from data and reports
- Monitor and deliver performance using Google Analytics, Adobe Analytics, etc.
- Collaborate with digital marketing and analytics teams
- Carry out end-to-end digital analytics implementation and optimization
- Identify opportunities for proposing new solutions to clients
- Hire, coach, mentor, and build a digital analytics team
- Drive and be accountable for the technical delivery of through effective strategy and execution
- Facilitate interaction with customers to understand their business problems and provide the best data solutions
- Exposure to clients in multiple geographies and industries
- Support a solution architect in developing proposals to respond to RFPs

**Requirements**:
**Role Expectations**

***
- Over 3 years of experience in digital analytics
- Experience in working with Adobe Analytics, Google Analytics, or similar web analytics tools
- Experience in working with Launch, Google Tag Manager, Tealium, or similar tag management tools
- Knowledge of optimizing websites using tools, such as Adobe Target, and Google Optimize
- Experience in tag debugging across browsers and devices
- Proficient in client-side scripting in languages, such as JavaScript and jQuery
- Experience with BI tools, such as Tableau and Power BI, is a plus
- Experience in creating proposal decks and sales pitches for clients
- Adept in driving solutions via thought leadership

**Job Information**:
Salary

**up to 1800000**
***

Work Experience

**Experienced**
***

City

**Bangalore/ Gurgaon**
***

State/Province

**Haryana**
***

Country

**India**
***

Industry

**BPO**
***

Zip/Postal Code

**122001

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