Performance Marketing Executive

5 days ago


Mumbai Maharashtra, India Ace Blend Full time

Job Title: Performance Marketing Executive

About the Role:
Key Responsibilities:

- Plan, execute, and optimize performance marketing campaigns (Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, etc.)
- Monitor campaign performance and conduct A/B testing to improve ROI and conversion rates
- Manage budget allocation and bids to ensure efficient ad spend
- Perform keyword research, audience segmentation, and competitor analysis
- Set up tracking and analytics using tools like Google Analytics, Facebook Pixel, and other attribution tools
- Generate regular performance reports and actionable insights for continuous improvement
- Collaborate with the content, creative, and product teams to align messaging and creative strategy
- Stay updated with the latest trends, tools, and best practices in digital marketing
- Identify opportunities for automation and scale campaigns effectively

Required Skills & Qualifications:

- Bachelor’s degree in Marketing, Business, or related field
- 1-3 years of experience in performance marketing or digital advertising
- Strong knowledge of Google Ads, Facebook Business Manager, and other ad platforms
- Good understanding of tracking pixels, UTM parameters, and conversion tracking
- Data-driven mindset with strong analytical skills
- Proficient in Excel and performance dashboard tools
- Ability to manage multiple campaigns simultaneously
- Good communication skills and team collaboration attitude

Bonus Skills (preferred):

- Experience in e-commerce or D2C marketing
- Knowledge of programmatic advertising platforms
- Experience with Google Tag Manager and Data Studio
- Basic graphic design skills (for ad creative development)

Perks & Benefits:

- Flexible work environment
- Opportunity to work in a fast-growing industry
- Learning and development support

Pay: ₹35,000.00 - ₹40,000.00 per month

**Benefits**:

- Health insurance
- Provident Fund

Application Deadline: 20/09/2025
Expected Start Date: 25/09/2025



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