Social Media Executive
2 weeks ago
**Strategy Development**:
- Create and implement a comprehensive B2B social media strategy aligned with overall marketing goals.
- Identify key target audiences within the B2B market and tailor content accordingly.
- Select and prioritize appropriate social media platforms based on audience demographics.
- **Content Creation and Management**:
- Develop engaging and informative content such as thought leadership articles, industry insights, case studies, webinars, and product demonstrations.
- Schedule and publish content across various social media platforms with a consistent brand voice.
- Utilize visual elements like infographics, videos, and images to enhance content appeal.
- **Community Engagement**:
- Monitor social media conversations and actively respond to comments, questions, and inquiries from potential clients.
- Initiate and participate in relevant industry discussions and groups to build brand visibility.
- Engage with key influencers and industry leaders on social media
- **Campaign Management**:
- Design and execute targeted social media campaigns to promote new products, services, or company initiatives.
- Utilize social media advertising features to reach specific demographics and interests.
- Track campaign performance metrics and make adjustments as needed.
- **Analytics and Reporting**:
- Regularly analyze social media metrics like reach, impressions, engagement, lead generation, and conversion rates.
- Generate reports to demonstrate the impact of social media activities on business objectives.
- Identify areas for improvement and optimize social media strategies based on data insights.
**Required Skills**:
- **Strong understanding of B2B marketing principles and target audience**:
- **Proficiency in social media platforms like LinkedIn, Twitter, Facebook, and industry-specific networks**:
- **Excellent content creation and writing skills**
**Contact No. 9712297852**
- **Analytical skills to track and interpret social media data**:
- **Graphic design skills are a plus**:
- **Strong communication and interpersonal skills for engagement with potential clients**
**Job Types**: Full-time, Permanent
Pay: ₹10,000.00 - ₹20,000.00 per month
Schedule:
- Day shift
Work Location: In person
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