Sales Executive

4 days ago


Vasai Maharashtra, India Harman Plastic industries Pvt Ltd Full time

Marketing Executive - Color Cosmetics (UV Gel Nail Polish)

**Job Description**:
Key Responsibilities:
Marketing & Business Development
- Develop and execute marketing strategies to enhance brand visibility and expand market presence.
- Identify and engage new B2B clients while nurturing relationships with existing customers.
- Conduct market research to stay updated on global color cosmetics trends, competitor brands, and consumer preferences.
- Drive B2B sales, negotiate deals, and secure long-term business partnerships.
- Ensure timely payment follow-ups and maintain financial discipline with clients.

Operations & Coordination
- Work closely with the factory team to oversee sampling, production, and dispatch processes.
- Coordinate with shipping agencies to track and manage order deliveries efficiently.
- Prepare and analyze monthly MIS sales reports to measure performance and improve strategies.
- Represent the company at exhibitions, trade fairs, and client meetings.

Industry & Product Expertise
- Strong understanding of color cosmetics brands, market spaces, and emerging trends.
- Experience in shade matching and product development within the UV gel nail polish or color cosmetics industry.
- Ability to provide insights on brand positioning, packaging, and product differentiation.

Skills & Qualifications:

- Excellent communication & negotiation skills to engage with both domestic and international clients.
- Proficiency in Microsoft Word, Excel, and PowerPoint for reporting and presentations.
- Strong digital marketing & branding knowledge to support future B2C expansion.
- Strong analytical skills to assess market trends and adapt strategies accordingly.
- Creative and strategic mindset to drive product positioning in competitive markets.

Education & Experience:

- Graduate degree (preferably in Business, Marketing, or a related field).
- 2 to 5 years of experience in the color cosmetics / packaging industry (preferred).

Pay: ₹18,000.00 - ₹35,363.26 per month

Work Location: In person


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