
PPC Executive
4 days ago
Plan, create, and manage PPC campaigns across a variety of channels
- Keyword research and management to optimize bids (add PPC keywords and negative
keywords)
- Optimize bidding at keyword, placement, device, geographic, demographic, and other levels
- Perform daily account management of PPC campaigns (review expensive under-performing
keywords and ensure PPC campaign does not exceed weekly and monthly ad spend
budget, maintain Quality Score, impression share and other important metrics)
- Write engaging and concise copy to modify CTAs on ads to boost click-through-rates and
landing pages to boost conversion rates
- Monitor, evaluate, and present the performance of campaigns by generating weekly and
monthly performance reports to clients analyzing trends, goals, opportunities, and other
key performance indicators
- Stay on top of search engine and PPC industry trends.
- Avoid fraud clicks
- Competitors Analysis on Digital Platform
- Should be able to reduce the cost per lead on continuous basis
- Create creative display and remarketing ads when needed
**Salary**: ₹33,000.00 - ₹35,000.00 per month
Schedule:
- Day shift
Ability to commute/relocate:
- Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (required)
**Experience**:
- PPC: 2 years (required)
**Language**:
- English (preferred)
**Speak with the employer**
+91 7977483684
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