PPC Executive

1 week ago

Vashi Navi Mumbai Maharashtra, India WRO Digital Technologies Pvt Ltd Full time

PPC Campaign budgeting Setting campaign-budget based on keywords-competition to deliver optimal CPA (Cost per Acquisition).
- Manage, review, and perform daily account responsibilities associated with Google AdWords, Yahoo, Naver, Baidu and other PPC search.
- Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
- Optimize all PPC activity, including bid management, copywriting and competitor benchmarking
- Manage Display network placement lists on GDN, YDN and through other contextual advertising platforms.
- Daily, Weekly Monthly audit of PPC-campaigns with proper optimization checklist.
- Setup of Daily/weekly/monthly Automated Reports
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network and other facets of paid search in accordance with client goals.
- Keep pace with search engine and PPC industry trends and developments.
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.
- Communication to team and management on project development, timelines, and results

**Salary**: ₹15,000.00 - ₹25,000.00 per month

Schedule:

- Morning shift

Ability to commute/relocate:

- Vashi, Navi Mumbai - 400703, Maharashtra: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- PPC Campaign Management: 2 years (preferred)

**Language**:

- English (preferred)

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