App Promoter

2 weeks ago

Delhi Delhi, India Orbitouch Outsourcing Pvt ltd Full time

Job Title: App Promoter

Location: Ramesh Nagar, Delhi

Ctc
- up to 3.6 (Depends on interview)

experience
- 6 months - 1 year

Job Responsibilities
- User Acquisition**: Plan and execute user acquisition campaigns across various channels including social media, search engine marketing (SEM), display advertising, influencer partnerships, app store optimization (ASO), etc. to help increase the MAU and DAU
- Analytics and Optimization**:Utilize analytics tools and metrics to monitor the performance of marketing campaigns, analyze user behavior, and optimize campaigns to improve key performance indicators (KPIs) such as conversion rates, retention rates, and user lifetime value.
- Content Creation and Management**:Collaborate with internal teams or external agencies to create engaging content including app store descriptions, screenshots, videos, blog posts, social media content, etc., to effectively communicate the value proposition of the app and drive downloads..
- App Store Optimization (ASO)**: Optimize app store listings to improve visibility and search rankings, conduct keyword research, A/B testing of app store elements, and implement strategies to increase organic downloads..
- Performance Reporting**: Prepare regular reports and presentations to communicate the performance of marketing campaigns, provide insights into user behavior, and make recommendations for future optimizations.
- Market Research and Competitive Analysis**: Stay updated on industry trends, competitor activities, and emerging technologies in the mobile app market, conduct market research to identify new opportunities and challenges.

**Job Types**: Full-time, Permanent

Pay: ₹100,000.00 - ₹400,000.00 per year

Application Question(s):

- How many years of experience do you have ?
- what is your location ?
- what is your current CTC?

Work Location: In person

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