Sales Executive-apartment Sales

**Organic Lead Sourcing from Online and Offline Sources**
- Identify potential leads from social media, property portals, and online inquiries.
- Engage with local brokers, channel partners, and referral networks.
- Attend real estate expos, property fairs, and networking events to source leads.
- Monitor and respond to inquiries from Google My Business, website chat, and social platforms.

**Lead Nurturing/Follow-up via Phone Calls, WhatsApp & Other Communication**
- Contact new leads within the first 30 mins-4 hours of inquiry to establish rapport.
- Share project brochures, walkthrough videos, and FAQs to keep leads engaged.

**CRM Implementation: Define Leads/Deals Properly**
- Update CRM with accurate lead details, including name, source, and stage in the sales funnel.
- Categorize leads based on engagement level.
- Track customer conversations, follow-up status, and meeting schedules.
- Ensure seamless lead handovers between team members when required.
- Generate CRM reports on Lead Conversion rates, Junk Leads, Follow-up efficiency, and Drop-off analysis.

**Convert the Leads into Site Visits**
- Develop Sales scripts to encourage site visits.
- Highlight project USPs, amenities, and investment potential during interactions.
- Keep a follow-up plan for customers who decline or postpone visits.

**Convert Site Visits into Sales**
- Conduct detailed site tours, focusing on key features and benefits.
- Address buyer objections by showcasing value (ROI, neighborhood, exclusivity).
- Offer limited-time discounts or exclusive offers to create urgency.
- Build rapport by understanding customer needs and personalizing pitches.
- Handle negotiations professionally to close deals efficiently.

**Banker & Customer Tie-up for Home Loans**
- Assist customers in selecting the best home loan providers.
- Maintain a database of partner banks and financial institutions
- Guide customers through the documentation and eligibility process.
- Liaise with bankers to ensure faster loan approvals and disbursements.
- Follow up with customers on loan status and resolve any issues proactively.

**Create Agreement of Sale & Other Necessary Booking Documents**
- Ensure all required documents are collected from the customer.
- Explain contract terms clearly to customers before signing.
- Maintain digital and physical records of all agreements for compliance.
- Verify that all bookings are properly documented in CRM.

**Payment Collection, Follow-ups & Disbursements Coordination**
- Send timely reminders for payment due dates, installments, and pending amounts to ensure smooth collections.
- Maintain accurate records of all transactions, installment schedules, and loan disbursement stages for proper tracking.
- Coordinate with the accounts team and banks to track payments, confirm loan disbursements, and ensure timely processing.
- Follow up on overdue payments to minimize delays and maintain a steady cash flow.

**Handover the Flats**
- Conduct final quality checks before handing over the flat.
- Schedule handover appointments with customers.
- Provide customers with all necessary documentation, including occupancy certificates.
- Explain warranty details, maintenance processes, and post-sale support.
- Ensure customer satisfaction and gather feedback post-handover.

**Generate Reports for Management**
- Track and compile weekly/monthly sales performance reports
- Provide insights on lead conversion rates, revenue, and challenges.
- Share site visit data and analyze the effectiveness of sales efforts.
- Identify trends and suggest improvements in sales processes.

**Competitor Analysis & Market Research**
- Track competitor projects, pricing, offers, and positioning strategies.
- Identify trends in buyer preferences and real estate market demand.
- Share insights with the management to refine sales strategies.
- Benchmark Cozy Essence Builders' offerings against competitors.
- Suggest improvements in pricing, amenities, or promotions based on research.

**Customer Relationship Management (Post-Sales Engagement)**
- Maintain relationships with customers even after booking.
- Send regular updates on construction progress.
- Address customer concerns and provide solutions to avoid cancellations.
- Organize exclusive meetups or events for buyers.
- Encourage satisfied buyers to refer friends/family and earn referral bonuses.

**Handling Customer Grievances & Issue Resolution**
- Act as the first point of contact for any customer grievances.
- Ensure complaints are resolved quickly in coordination with relevant teams.
- Document common customer issues to improve sales processes.
- Provide clarity on payment structures, legal terms, and project timelines.
- Mediate between customers and management in case of disputes.

**Channel Partner & Broker Engagement**
- Develop relationships with real estate brokers and channel partners.
- Conduct training sessions for brokers on the project’s USPs.
- Monitor the performance of broker-generated