Digital Marketing Executive

3 days ago


Banjara Hills Hyderabad Telangana, India Little stars and she Full time

**Job Summary**:
**Roles and Responsibilities**:1. SEO & Website Management**
- Optimize website content for SEO (on-page & off-page)
- Monitor and analyze website performance using Google Analytics/Search Console
- Improve website rankings through link-building strategies

**2. Social Media Marketing**
- Plan, create, and schedule engaging content across platforms (Facebook, Instagram, LinkedIn, Twitter, etc.)
- Run paid ad campaigns and measure their effectiveness
- Respond to followers, comments, and queries in a timely manner

**3. Content Creation**
- Develop digital content including blogs, infographics, banners, and videos
- Collaborate with the content team and designers to create brand-aligned content
- Ensure content is optimized for digital platforms
- Maintain and segment mailing lists

**5. Paid Advertising (PPC/SEM)**
- Manage Google Ads (Search, Display, Video)
- Optimize ad performance and maintain budget
- Track KPIs and conversions from paid channels

**6. Analytics and Reporting**
- Track digital marketing KPIs (ROI, CTR, bounce rate, etc.)
- Generate weekly/monthly performance reports
- Use tools like Google Analytics, SEMrush, and HubSpot

**7. Marketing Campaign Management**
- Support the launch of digital campaigns
- Coordinate with designers, agencies, and internal teams
- Analyze market trends and competitor strategies

**Key Skills Required**:

- Proficiency in SEO, SEM, Google Ads, and Facebook Ads
- Knowledge of digital tools like Google Analytics, Canva, HubSpot, etc.
- Basic knowledge of HTML, CSS (optional but preferred)
- Creative thinking and attention to detail
- Strong communication and teamwork skills

**Educational Qualification**:

- Bachelor’s or Master’s degree in Marketing, Digital Media, or related field
- Certifications in Digital Marketing (e.g., Google Digital Garage, HubSpot, etc.) preferred

**Experience**:

- 0 - 1 years of experience in a digital marketing role

**Job Types**: Full-time, Permanent, Fresher

Pay: From ₹20,000.00 per month

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Day shift
- Fixed shift
- Morning shift

Supplemental Pay:

- Yearly bonus

**Experience**:

- Google Ads: 1 year (required)
- Facebook Advertising: 1 year (preferred)

Work Location: In person



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