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Digital Marketer(Social Media Expert)
2 weeks ago
**Required Exp.(3-5years)**
**CTC -(1.2lpa-3lpa)**
**Responsibilities**
? Analyze user engagements (e.g. click-through and bounce rates)
? Report on web traffic from all social media
? Build and support SEO strategies, including optimizing keywords in content marketing projects
? Identify the habits of our online customers and suggest ways to reach a broader audience
? Maintain a cohesive strategy across all platforms to increase our brand awareness
? Coordinate with our digital team and the Marketing department to design advertising campaigns
? Ensure timely responses to customers and followers’ queries and comments
? Advise other employees on their social media activity (e.g. how to respond to comments and questions by customers and what to share on personal or company accounts)
? Research how emerging social networks and features can benefit our company
**Requirements**:
? Previous work experience as a Social Media Analyst, Social Media Coordinator, or similar role
? Hands-on experience with social media platforms and digital marketing campaigns
? In-depth understanding of SEO, keyword research, and Google Analytics
? Experiences with social media management tools, like Buffer and Hootsuite
? Familiarity with online content (experience with WordPress and content management systems preferred)
? Ability to identify target audience preferences and trends
?Excellent communication skills
? Time management and multitasking skills
? Additional qualifications in digital technologies or social media management will add plus points to your performance.