
Digital Marketing
2 days ago
Chhatarpur, New Delhi, Delhi, India
Job Type
Full Time
Salary Range
₹ 2,00,000 - 5,00,000 P.A.
We are looking for a creative, analytical Digital Marketing Specialist to join our team As a Digital Marketing Specialist, you will be responsible for all digital marketing campaigns, including designing, creating the marketing programs, generating leads, conducting market research and actively engaging with the business to optimize the performance of our digital strategies. Proficiency in graphics, web advertising, social media and web development is a must.
Familiarity with a wide range of field practices, concepts, and procedures. Marketing specialists rely on judgment in planning and experience to accomplish identified goals.
**Responsibilities**:
- Plan and execute digital marketing, including Search Engine Optimization, Search Engine Marketing, Social Media, Display Re-marketing advertising campaigns, Website enhancements updates
- Setup and ongoing optimization and management of PPC/Digital Advertising campaigns
- Daily Account Reviews of campaigns, keywords, audiences, impressions share, ad copy, ad creative, quality score, and other important account metrics
- Recommend changes to optimize programs based on analytical findings, business/industry best practices and current business needs
- Measuring/reporting on the performance of all digital marketing campaigns and website traffic flow using a variety of web analytics tools.
- Basic understanding about SSL, HTTP, HTTPS protocols, server responses, browser requests, cookies.
- Ability to debug technical issues within websites that affect all SEO efforts. Basic knowledge about different content management systems like WordPress, Drupal.
**Desired Skills and Experience**:
- **
- Proven experience of as Digital Marketing Executive or similar role
- Basic understanding of HTML, CSS, and JavaScript development and constraints
- Complete understanding of landing page creation, monitoring campaigns owning campaign results
- Excellent oral and written communication skills
- Additional qualification in web design or animation is a plus.
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