PPC Executive

1 day ago

Noida, India GTF Technologies Full time

Job Description:
We are seeking a skilled PPC (Pay-Per-Click) Executive to join our team. As a PPC Executive, you will be responsible for managing and optimizing PPC campaigns to drive traffic, generate leads, and increase conversions for our clients.

**Responsibilities**:

- Develop and implement PPC strategies to achieve client goals and objectives.
- Conduct keyword research and selection for PPC campaigns.
- Create and optimize PPC ad copies and landing pages.
- Manage, monitor, and optimize PPC campaigns across various platforms such as Google Ads, Bing Ads, and social media advertising platforms.
- Analyze campaign performance and provide recommendations for improvement.
- Monitor and report on campaign metrics such as click-through rate, conversion rate, and return on ad spend (ROAS).
- Stay updated with industry trends and best practices in PPC advertising.
- Collaborate with other team members such as digital marketers, designers, and content creators to ensure campaign alignment and success.
- Communicate regularly with clients to provide updates on campaign performance and discuss strategy adjustments.
- Stay informed about changes in PPC algorithms and platforms to adapt strategies accordingly.

**Requirements**:

- Bachelor's degree in Marketing, Advertising, or related field.
- Minimum of 2 years of experience in PPC advertising.
- Proficiency in managing PPC campaigns across platforms such as Google Ads, Bing Ads, and social media advertising platforms.
- Experience with keyword research tools and analytics platforms.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent communication and presentation skills.
- Ability to work independently and as part of a team in a fast-paced environment.
- Google Ads certification (preferred).
- Experience with A/B testing and conversion rate optimization techniques.
- Up-to-date knowledge of industry trends and best practices in PPC advertising.

**Salary**: ₹20,000.00 - ₹30,000.00 per month

**Benefits**:

- Leave encashment
- Provident Fund

Schedule:

- Day shift

Supplemental pay types:

- Overtime pay

Ability to commute/relocate:

- Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (preferred)

Application Question(s):

- Are you comfortable for 6 working days?

**Experience**:

- total work: 2 years (preferred)
- PPC: 2 years (preferred)

Work Location: In person

**Speak with the employer**

+91 9810577538

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