Sales & Marketing Executive

1 week ago

Alwarpet Chennai Tamil Nadu, India N. Gopaldas Jewellers Full time

Responsible for executing and supporting marketing strategies to enhance brand visibility, drive footfall to retail outlets, and boost sales performance.

Will play a key role in planning and implementing campaigns across digital and traditional channels, coordinating promotional activities, managing vendor relationships, and supporting retail events.

A strong understanding of luxury consumer behavior, fashion trends, and regional market dynamics is essential.

**Key Responsibilities**:

- Assist in developing and executing marketing campaigns tailored to the premium jewellery market.
- Coordinate with advertising, media, and PR agencies to deliver timely and high-impact campaigns.
- Manage social media platforms, digital ads, and content aligned with the brand’s identity.
- Organize and support in-store promotions, exhibitions, and influencer events to drive brand engagement.
- Work with the design and merchandising team to highlight seasonal collections and product launches.
- Monitor and analyze campaign performance, sales impact, and customer insights for continuous improvement.
- Conduct market research on competitors, consumer trends, and regional preferences.
- Maintain marketing budgets and ensure cost-effective execution of initiatives.

**Qualifications and Skills**:

- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 1-3 years of experience in marketing, preferably in retail, luxury, or fashion segments.
- Strong communication, organizational, and project management skills.
- Knowledge of digital marketing tools, social media platforms, and basic analytics.
- Creative mindset with attention to detail and a passion for luxury and jewellery branding.
- Fluency in English, Tamil and at least one regional language is a plus.

**Job Types**: Full-time, Permanent, Fresher, Freelance

Pay: ₹200,000.00 - ₹300,000.00 per year

**Benefits**:

- Cell phone reimbursement
- Leave encashment
- Provident Fund

Schedule:

- Day shift
- Morning shift

Supplemental Pay:

- Commission pay
- Performance bonus

**Language**:

- Tamil (required)

Work Location: In person

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