Digital Marketing Executive

3 days ago

Delhi Delhi, India Mad Men Marketing Full time

**Mad Men Marketing India** Delhi, (On-site)

**Job Title**: Mad Copy Exec (Copy Executive)

**Location**: Delhi NCR (Full-Time)

**Experience**: 0-1 year (internships, freelance work, or personal projects count)

**AI Requirement**: Familiarity with AI-based writing/ideation tools (ChatGPT, Jasper, Copy.ai, etc.) is **mandatory**

**About Mad Men Marketing**

At **Mad Men Marketing**, we don’t just create ads—we craft **cultural moments, digital-first stories, and brand love that lasts**. We’ve partnered with some of India’s most iconic brands like **Dabur, Haldiram’s, Bikanervala, and Emami**, driving impact through campaigns that are as **strategic as they are scroll-stopping**.

Through our **AI division - Mad EnAible**, we’re pioneering how **human creativity and machine intelligence** work together to make ideas sharper, faster, and more powerful.

This is your chance to join a new-age agency where you’ll learn the craft of copywriting, the science of brand storytelling, and the future of AI-powered creativity.

**About the Role**

As a **Mad Copy Exec**, you’ll be the **voice of brands**—writing everything from witty Instagram captions to brand taglines, campaign scripts, and pitch decks. You’ll work closely with designers, producers, and strategists to **turn ideas into words that sell, spark, and stick.**

We’re looking for someone who’s obsessed with **pop culture, internet trends, and brand storytelling**—a fresher who loves writing but also knows how to make AI their creative sidekick.

**Key Responsibilities**
- Write copy for **social media posts, campaign ads, reels, website content, and scripts**
- Collaborate with designers and creative producers to brainstorm campaign ideas
- Use AI tools to **generate, refine, and test copy variations** (headlines, captions, ads)
- Assist in developing **brand tone of voice** and ensure consistency across platforms
- Support senior copywriters and creative directors in **pitches and client presentations**
- Stay on top of **pop culture, internet trends, memes, and language shifts** to keep content fresh

**What We’re Looking For**
- A strong command of English and Hinglish copywriting
- Familiarity with **AI copy tools** like ChatGPT, Jasper, Copy.ai (mandatory)
- Creative instincts—can turn a dull brief into a scroll-stopping idea
- Passion for writing, content creation, and social-first communication
- Willingness to learn, experiment, and thrive in a fast-paced agency environment
- A small portfolio (college projects, blog, freelance work, or even witty tweets welcome)

**What You’ll Get at Mad Men**
- Hands-on experience working on **big-brand campaigns** from day one
- Training in both **traditional copywriting and AI-assisted workflows**
- A front-row seat to the future of advertising at India’s most **AI-forward creative agency**
- Mentorship from senior copywriters, creative heads, and strategists
- The opportunity to build a **portfolio that blends creativity, culture, and technology**

Pay: ₹10,000.00 - ₹34,174.16 per month

Work Location: In person

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