Customer Retention/ Email Marketing

2 weeks ago


South Delhi Delhi Delhi, India We Solve For You Full time

WeSolveForYou is a dynamic team of strategy-driven professionals dedicated to helping businesses achieve exponential sales growth. Through our Omni Channel approach, we diversify online and offline channels, optimize sales strategies, and position products effectively for target customers. Our services encompass brand presence enhancement, sales boost via Omni Channel strategies, sales strategy optimization, cost reduction in marketing and sales, and strategic product positioning.

**Role Overview**:
**Key Responsibilities**:

- Segmentation & Personalization: Utilize customer data to segment audiences and tailor messaging based on behavior, purchase history, and engagement patterns.
- Performance Analysis: Monitor key retention metrics such as open rates, click-through rates (CTR), conversion rates, and churn rates. Optimize campaigns based on insights.
- Automation & CRM Management: Work with CRM and marketing automation tools (e.g., Klaviyo, MoEngage, Gupshup, Twilio, etc.) to set up and manage customer journeys.

**Qualifications & Requirements**:

- Hands-on experience with Klaviyo, MoEngage, Gupshup, Twilio, Mailchimp, or similar marketing automation tools.
- Strong understanding of customer segmentation, personalization, and engagement strategies.
- Excellent copywriting and communication skills with a data-driven approach.
- Proficiency in analyzing marketing performance metrics and deriving actionable insights.
- Knowledge of WhatsApp Business API and experience in managing large-scale WhatsApp campaigns is a plus.
- Prior experience in a digital agency or D2C/eCommerce brand is mandatory.

**Job Types**: Full-time, Permanent

Pay: ₹20,000.00 - ₹35,000.00 per month

Schedule:

- Morning shift

Work Location: In person



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