
Social Media Executive
1 week ago
**Key Responsibilities**:
- Develop and implement social media strategies aligned with brand goals.
- Plan, create, and schedule high-quality content across platforms (Facebook, Instagram, LinkedIn, X/Twitter, TikTok, YouTube, etc.).
- Analyze campaign performance using analytics tools (Meta Insights, Google Analytics, etc.) and generate actionable reports.
- Collaborate with creative teams, content writers, and paid media specialists to deliver cohesive campaigns.
- Manage social media calendars and ensure timely publishing of content.
- Monitor and respond to audience interactions in a timely and professional manner.
- Stay updated with the latest trends, tools, and algorithm changes.
- Run and optimize paid ad campaigns on social media platforms.
- Guide and mentor junior social media team members.
- Manage relationships with influencers and third-party agencies (if applicable).
**Required Skills and Qualifications**:
- Bachelor’s degree in Marketing, Communications, Media, or a related field.
- 1+ years of experience in social media marketing or digital marketing roles.
- Strong portfolio of successful campaigns and content strategies.
- Deep understanding of social media KPIs, tools, and reporting platforms.
- Experience with paid advertising (Facebook Ads Manager, LinkedIn Ads, etc.).
- Excellent written and verbal communication skills.
- Proficiency in social media tools (Hootsuite, Buffer, Canva, Later, etc.).
- Creative mindset with an eye for visual storytelling and brand voice.
Pay: ₹15,000.00 - ₹30,000.00 per month
**Benefits**:
- Internet reimbursement
- Leave encashment
- Paid sick time
Schedule:
- Day shift
- Monday to Friday
Work Location: In person
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