
Brand Executive
3 days ago
**Requisites**:
Ø MBA Fresher in marketing or a related field.
Ø Proven ability to develop brand and marketing strategies and communicate recommendations to executives
Ø Experience in identifying target audiences and devising effective campaigns
Ø Excellent understanding of the full marketing mix
Ø Strong analytical skills partnered with a creative mind
Ø Outstanding communication skills
Ø Up-to-date with latest trends and marketing best practices
**Responsibilities**:
Ø Analyze brand positioning and consumer insights
Ø Plans, implements, and executes successful consumer and trade marketing programs (including brand strategic planning, market positioning, pricing, promotion, advertising).
Ø Shape and communicate our vision and mission
Ø Translate brand elements into plans and go-to-market strategies
Ø Manage a team of marketing people working on brand initiatives
Ø Lead creative development to motivate the target audience to “take action”
Ø Measure and report performance of all marketing campaigns, and assess ROI and KPIs
Ø Monitor market trends, research consumer markets and competitors’ activities
Ø Oversee new and ongoing marketing and advertising activities
Ø Monitor product distribution and consumer reactions
Ø Supervising advertising, product design and other forms of marketing to maintain consistency in branding
Ø Devise innovative growth strategies
Ø Represents the company and provides support as needed at various trade shows and conventions.
Ø Provides reporting to allow proper measurement of marketing activities and strategic recommendations based on analysis of ongoing trade and consumer promotion programs.
Ø Monitor product catalog compliance and testing reports.
Ø Align the company around the brand’s direction, choices and tactics
**Job Types**: Full-time, Permanent, Fresher
Pay: ₹20,000.00 - ₹30,000.00 per month
Schedule:
- Day shift
**Experience**:
- total work: 1 year (preferred)
Work Location: In person
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