Social Media Marketer

3 days ago

Gautam Budh Nagar, India sensations Marcom Pvt Ltd Full time

**Key Responsibilities**:

- **Social Media Channel Management**:
Strategically manage and grow the brand presence across LinkedIn, Facebook, Instagram, X (Twitter), and Pinterest for all associated brands.
- **Creative Campaign Planning**:
Develop and execute innovative, trend-driven social media campaigns tailored to each platform to enhance visibility and audience engagement.
- **LinkedIn Outreach & Lead Generation**:
Conduct targeted outreach, build meaningful connections, and generate qualified leads for the sales team using smart content and messaging tactics.
- **Personal Branding**:
Curate and manage personal branding content for key leadership including the Managing Director, Head of HR, and Group Head to position them as thought leaders in the industry.
- **Content Creation**:
Write compelling, click-worthy copy for posts, captions, and campaigns with an eye for trends, hooks, and conversions.
- **Content Calendar Development**:
Plan and schedule content in advance, ensuring consistency and timely delivery of campaigns and updates.
- **Business Growth Strategy via Social Media**:
Design and implement performance-based social media strategies that directly support business objectives and revenue goals.
- **Analytics & Reporting**:
Track, analyze, and report on key performance metrics (KPIs) and campaign effectiveness, with actionable insights for continuous improvement.
- **Trend Monitoring & Innovation**:
Stay ahead of digital trends, platform updates, and competitor activities to ensure content remains relevant, fresh, and engaging.
- **Collaboration**:
Work closely with design, video, sales, and marketing teams to align campaigns with broader brand goals and event calendars.
**Required Skills & Qualifications**:

- Proven experience managing multi-brand social media accounts (especially in B2B/exhibition/event domains)
- Excellent copywriting skills with a knack for writing engaging, persuasive content
- Strong knowledge of LinkedIn marketing and lead generation techniques
- Proficiency in using tools like Canva, Hootsuite, or similar
- Deep understanding of personal branding and executive visibility strategies
- Creative mindset with an analytical approach to social media
- Knowledge of basic design and video editing tools is a plus
- Strong communication, time management, and multitasking abilities

Pay: ₹30,000.00 - ₹45,000.00 per month

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Day shift

**Experience**:

- Social media marketing: 4 years (preferred)
- copywriting: 3 years (preferred)
- Canva, Hootsuite: 4 years (preferred)
- managing multi-brand: 3 years (preferred)
- LinkedIn Outreach & Lead Generation: 2 years (preferred)
- Creative Campaign Planning: 3 years (preferred)
- Social Media Channel Management: 3 years (preferred)

Work Location: In person

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