Social Media Executive

9 hours ago

Gautam Budh Nagar, India Lantern Digital Services Private Limited Full time

**About the role**

We are looking for an experienced, passionate, and creative Social Media marketer to join our team. In, you will be responsible for developing and implementing for clients.

**Social Strategist duties and responsibilities**
- Develop, implement and manage social media strategy
- Define the most important social media KPIs
- Develop, Implement and manage content strategy.
- Manage and oversee social media content, social media calendars, etc.
- Measure the success of every social media campaign
- Stay up-to-date with latest social media best practices and technologies
- Understand the brand, write social media content, social media blogging, copy and work with other copywriters and designers to ensure content is informative and engaging for social media audiences
- Understand how to run & create social media advertising for better social media outreach.
- Understand and develop the new and updated Marketing strategy for clients.
- Monitor SEO and user engagement and suggest content optimization
- Communicate with the brand industry experts and influencers via social media to create a strong network
- Utilize social media analytics tools to track performance metrics and key performance indicators (KPIs).
- Generate regular reports on social media performance and provide insights for continuous improvement.

**Social Strategist requirements and qualifications**
- Social Media Strategist using social media analytics for brand awareness and impressions
- Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, and other social media best platforms
- Understanding of SEO, Impact of social on SEO and web traffic metrics
- Experience with doing audience and buyer persona research
- 3-4 years of prior Social Media Management experience would be preferred.
- Good understanding of social media content optimization
- Excellent multitasking skills
- Creative thinker and problem-solving skills
- Good time-management skills
- Great interpersonal, presentation and communication skills
- Excellent Communication Skills
- Bachelor's degree in Digital Marketing, Marketing, Communications, Business or related field

**Skills/Keywords(Added in JD above)**:

- Digital Marketing-Marketing Strategy
- Social Media Marketing
- Social Media management
- Social Media Optimization

Social Media Content writing
- Content Optimization
- Advertising
- Social Media Advertising
- Communication
- Content strategy
- Social Media Strategy
- SociaL Media Blogging
- Social Media Outreach
- Social Media Analytics
- Performance Management

Pay: ₹20,000.00 - ₹39,821.64 per month

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Social media marketing: 2 years (preferred)

License/Certification:

- Digital marketing (preferred)

Work Location: In person

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