
Media Buying
5 days ago
Key responsibilities:
- Effectively runs the day to day planning and buying on key accounts.
- Builds and develops media owner relationships in order to drive market leading planning forclients.
- Develop digital media plans and approach basis consumer insights and digital mediadynamics
- Create and maintain media plans, flowcharts, buying guidelines, budget summaries, planimplementation and competitive reports
- Competitive data mining & formatting. Creating competitive reports from excel to powerpoint to derive insights from data
- Manage the day-to-day implementation, optimization, and performance of on-goingcampaigns. Assist in strategic analysis of campaigns
- Manage day-to-day client interaction along with the final plan presentation to the client
- Manages a team who handles plan Creation & Optimization, Campaign Tracking
- Contribute to new business presentations and analysis through insights, media plans, andinnovations
- Engage with teams within and outside of the agency, to develop a synchronous andharmonized working relationship that makes work efficient, productive and fun
Everyday Job Involved:
Skills and experience required:
1. Negotiating best rates from the media owners and other vendors
On-time execution, monitoring, and reporting of the campaigns
Achieve profitability of their respective media verticals
- 3 - 5 years of Digital media planning and buying experience
- High ownership and drive to solve problems
- Thorough understanding of the media process, media department and inter-departmentrelationships
- Hands on knowledge of third party trackers like Appsflyer, Sizmek, Branch etc.
- Excellent written and verbal communication
- Have a solid understanding of social and digital platforms and their evolution acrossgeographies and demographics
**Salary**: ₹600,000.00 - ₹750,000.00 per year
**Benefits**:
- Health insurance
Schedule:
- Day shift
Ability to commute/relocate:
- Bengaluru - 560076, Karnataka: Reliably commute or planning to relocate before starting work (required)
**Experience**:
- total work: 3 years (preferred)
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