Content Programme Associate
3 days ago
**Introduction**:
The Economist Group’s global Content Solutions Unit creates engaging, thought-provoking content programs for multinational Fortune 500 companies, foundations, and other organizations worldwide that are seeking to establish, deepen, or redefine their relationships with their target audiences. This content ranges from in-depth, survey-based research reports to multimedia and interactive pieces like videos, infographics, digital slideshows, and benchmarking tools. Depending on the client’s objectives and the nature of the research, these content pieces can carry the brand of either The Economist Intelligence Unit or of the client itself, and can be stand-alone deliverables or part of a larger integrated program including events, media (advertising), and online content hubs.
Currently, we are seeking a Content Programme Associate to join our Content Solutions team. The Content Programme Associate is at the center of all content marketing initiaitives that includes working closely with clients and the sales team to conceptualize, then execute on and evaluate bespoke content programs. In this role you will work closely with partners, contributors and vendors to develop and deliver the highest quality content programs to meet our clients objectives.
**Accountabilities**:
**In the role you would be expected to**:
- Work closely with partners, contributors and vendors to ensure the highest-quality execution of content programs, including by editing written, visual, and multimedia content pieces
- Spend time with potential clients and sales to understand client objectives and needs
- Develop innovative content programs that deliver on client objectives and create winning client proposals that outline and promote these content programs; ensure that sales-drafted client contracts include the appropriate deliverables, pricing and timelines once projects are sold
- Set up clear metrics, in cooperation with internal partners, to evaluate the success of programs at the outset, and during the program’s lifespan, make adjustments to the content mix and distribution strategies to achieve the client’s objectives
- Evaluate and select the most appropriate partners, contributors and vendors to help execute content programs, including the development of contracts and statements of work with those partners, contributors and vendors
- Conduct tight project management with fantastic client communication and impeccable timeline delivery
- Provide great client service with an eye to continuous client satisfaction
**Experience, skills and professional attributes**:
**To succeed in the role you must have**:
- Strong editing skills
- Previous work experience, in a project management, editorial/content, and /or integrated marketing role
- Outstanding client presence, experience dealing with senior execuitves
- Experience managing multiple projects and priorities simultaneously, managing deadlines
- Experience with project management tools and platforms is a plus
- Experience managing outside contibutors and vendors is a plus
- Understanding of social media and other promotion and distribution strategies for content pieces is a plus
**To succeed in the role y**ou will be able to demonstrate**:
- A high level of client satisfaction and retention
- Strong creativity and high quality of Content Solutions content programs
- Sales to win new business from clients
- An evolving growth strategy for the Content Solutions business globally; serve as a thought partner to senior leadership on refining this growth strategy
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