Digital Listening Executive

1 week ago


Kolkata West Bengal, India Acme Services Full time

**JOB PURPOSE**:
Design, develop and deliver key business insights by leveraging digital analytics across social media platforms

**PRINCIPAL RESPONSIBILITIES**:

- Sharing qualitative analytics on conversations pertaining to brands across paid and non paid platforms
- Supporting the innovation funnel through digital scanning of categories across different languages and geographies and recommend actionable steps forward
- Enabling continuous improvement by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
- Working closely with key stakeholders in Marketing to understand the business use cases for social listening
- Creating comprehensive social media monitors to generate business insights into actionable recommendations.
- Developing, conducting, and interpreting analytic solutions using data from social listening tools including volume, sentiment, conversation drivers, influencers, etc.

**KNOWLEDGE AND SKILL REQUIREMENTS**:

- Must have decent understanding of social analytic platforms.
- Hands on experience on cross channel Social Media marketing, listening, monitoring and engagement.
- Proficiency in English, including social media shorthand.
- Should have knowledge on how to handle the response management for brands.
- Excellent written and verbal communication skills.
- Excellent presentation, interpersonal and analytical skills.

**Salary**: Up to ₹1,600,000.00 per year

Schedule:

- Day shift
- Monday to Friday

**Experience**:

- total work: 3 years (preferred)

Ability to Relocate:

- Kolkata, West Bengal: Relocate before starting work (required)

Work Location: In person



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