Marketing Office

### Job Description: Marketing/Business Development Officer - Pharmaceutical Company

**Position Title**: Marketing/Business Development Officer

**Department**: Marketing / Business Development

**Reports to**: Marketing Manager / Business D

**Job Summary**:
The Marketing/Business Development Officer for a pharmaceutical company is responsible for identifying and developing new business opportunities, enhancing brand visibility, and executing marketing strategies to promote the company’s products in the healthcare market. This role requires a strategic mindset, strong communication skills, and a deep understanding of the pharmaceutical industry, as well as the ability to build relationships with healthcare professionals, distributors, and stakeholders.

**Key Responsibilities**:
1. **Market Analysis & Strategy Development**:

- Conduct market research to identify trends, opportunities, and competitor activities in the pharmaceutical sector.
- Develop and implement comprehensive marketing strategies to promote the company's products and expand market share.
- Analyze customer needs and behaviors, providing actionable insights for product development and marketing campaigns.

2. **Business Development**:

- Identify new business opportunities, potential clients, and key partnerships in the healthcare industry (including hospitals, clinics, distributors, and pharmaceutical chains).
- Cultivate and maintain relationships with healthcare professionals, key decision-makers, and external partners.
- Negotiate and close deals with potential business partners and clients, ensuring alignment with company goals and objectives.

3. **Product Promotion and Branding**:

- Collaborate with internal teams to develop promotional materials, including brochures, presentations, and digital content.
- Coordinate product launches and promotional campaigns across various channels.
- Represent the company at conferences, trade shows, and industry events to increase visibility and network with industry professionals.

4. **Sales Support**:

- Provide the sales team with the necessary tools, resources, and training to effectively sell pharmaceutical products.
- Monitor sales performance and provide feedback to the marketing and sales teams to optimize strategies.
- Support the preparation of proposals, contracts, and other business documents as needed.

5. **Regulatory and Compliance Awareness**:

- Ensure all marketing materials and business practices comply with pharmaceutical industry regulations, including advertising guidelines and ethical standards.
- Stay updated on changes in healthcare regulations and industry best practices, and ensure that strategies and activities align with regulatory requirements.

6. **Reporting and Analytics**:

- Track and analyze the effectiveness of marketing and business development initiatives using key performance indicators (KPIs).
- Prepare regular reports for senior management, highlighting business development opportunities, performance metrics, and market trends.
- Adjust strategies as needed based on performance data and market feedback.

**Qualifications**:

- Bachelor’s degree in Marketing, Business Administration, Pharmacy, or a related field (MBA or advanced degree is a plus).
- Proven experience in pharmaceutical marketing, business development, or a related field (3+ years preferred).
- Strong knowledge of the pharmaceutical industry, including regulatory requirements, product lifecycles, and market dynamics.
- Excellent communication, negotiation, and presentation skills.
- Ability to build and maintain strong professional relationships with clients and stakeholders.
- Strong analytical skills and ability to interpret data to make informed decisions.
- Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and CRM software.

**Desired Attributes**:

- Strategic thinker with a customer-focused approach.
- Self-motivated and results-oriented with the ability to work independently and as part of a team.
- Flexibility and adaptability in a fast-paced, evolving industry.
- Strong problem-solving and decision-making abilities.
- Passion for the pharmaceutical industry and commitment to improving patient outcomes.

**Working Conditions**:

- Full-time position with occasional travel required to meet clients, attend conferences, and visit healthcare facilities.
- Fast-paced and dynamic work environment, with opportunities for career advancement in the pharmaceutical industry.

**Application Instructions**:
Pay: ₹30,000.00 - ₹45,000.00 per month

**Benefits**:

- Cell phone reimbursement
- Health insurance
- Provident Fund

Schedule:

- Day shift
- Morning shift

Supplemental Pay:

- Performance bonus
- Yearly bonus

**Experience**:

- total work: 3 years (preferred)
- Marketing: 1 year (preferred)

Work Location: In person