Hiring- Google Ads

4 days ago

Remote, India LSW Full time

**Light Speed Web Inc is Looking for**:
The Core **Web Analytics GA and GTM Installation Tracking and Implementation Specialist** is a fully Remote role at Light Speed Web, primarily focused on the technical intricacies of digital media platforms, data integration and analytics. This role requires to execute campaigns and ensures that platform integration, data flows, reporting and analytics are seamlessly connected.

**Reporting to the Digital Project Manager, the Specialist works closely with the Paid Media team and partners to make data driven decisions and ensure effective integration of technologies.**
- Configure technical requirements for paid media platforms for our clients on major platforms such as Facebook, Google and more.
- Handle technical requirements for integration between different paid media platforms and e-commerce platforms such as Shopify and WordPress.
- Design, implement and, where necessary, troubleshoot consistent tagging across platforms using tools such as Google Tag Manager, ensuring accurate data collection and reporting through Google Analytics 4.
- Work closely with the Paid Media team to understand data requirements, ensure appropriate integrations and tagging to extract valuable insights.
- Execute and deliver in-depth analyses of data flows and provide actionable insights by designing and using visualization tools such as Looker Studio and Google Sheets.
- Collaborate with partners and internal teams for seamless integration of data and reporting processes.
- Regularly monitor, audit and ensure data accuracy and consistency across different platforms and reports.
- Implement and maintain integrations with tools such as Supermetrics to streamline and automate data processes.
- Communicate effectively with clients regarding status, issues and reports, although direct meetings with clients may be limited.
- Adhere to and contribute to structured team policies, ensuring effective use of the project management tool, Click Up, for task tracking, communication and progress control, as well as for creating and updating documentation and design specifications.

Schedule:

- Day shift

**Experience**:

- Digital Marketing: 3 years (required)
- Web Analytics: 2 years (required)
- Google Ads & Facebook Ads: 4 years (required)
- Total Work: 4 years (required)

Work Location: Remote

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