Product Marketing Executive

2 days ago

Coimbatore Tamil Nadu, India Dataspire Full time

Table of Contents
Product Marketing Executive
Product Marketing Executive Jobs in Coimbatore
**Job Summary**:
Product Positioning and Messaging
Content Creation and Campaign Management
Customer Engagement and Feedback
Sales Support
Performance Analysis and Reporting
Preferred Skills
What We Offer
**Experience**: 0 - 2 years
**Location**: Coimbatore
**Department**: Marketing
Product Marketing Executive Jobs in Coimbatore
**Job Summary**:
**Key Resposibilities**: Product Marketing Executive Jobs in Coimbatore
Product Positioning and Messaging
Develop clear and compelling product messaging that communicates the benefits and unique selling points.
Tailor product messaging to different target audiences across various channels.
Market Research and Competitive Analysis
Conduct market research to identify industry trends, competitor strategies, and customer needs.
Analyze the competitive landscape to provide insights for product development and marketing strategies.
Content Creation and Campaign Management
Create marketing collateral such as product brochures, website content, case studies, and social media posts.
Collaborate with the creative team for visual assets and promotional content.
Product Launches
Support the planning and execution of product launches and rollouts.
Customer Engagement and Feedback
Collect and analyze customer feedback to understand product perception and identify areas for improvement.
Engage with customers and sales teams to gather insights and tailor marketing strategies.
Sales Support
Provide the sales team with product-specific training, presentations, and marketing materials.
Develop sales tools and resources to support lead generation and sales conversion.
Performance Analysis and Reporting
Track and measure the success of marketing campaigns using KPIs and analytics tools.
Prepare reports to evaluate campaign performance and suggest improvements.
**Key Requirements**:
Bachelor’s degree in Marketing, Business, Communications, or related field.
0-2 years of experience in product marketing, digital marketing, or a related field.
Strong understanding of marketing principles and product lifecycle.
Excellent written and verbal communication skills.
Proficient in marketing automation tools, CRM systems, and analytics software (e.g., HubSpot, Google Analytics, etc.).
Creative thinker with a data-driven approach to problem-solving.
Strong organizational and project management skills.
Ability to work independently and collaboratively in a fast-paced environment.
Product Marketing Career Opportunities Coimbatore Product Marketing Coimbatore Product Marketing Hiring Coimbatore Product Marketing Careers in Coimbatore s u
Preferred Skills
Experience in B2B or B2C product marketing.
Familiarity with graphic design tools (e.g., Adobe Creative Suite, Canva) is a plus.
Knowledge of SEO, content marketing, and digital advertising.
What We Offer
A competitive salary and benefits package.
Opportunities for professional growth and development.
A collaborative and dynamic work environment.

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