
Digital Marketing Executive
7 hours ago
**Job Summary**:
**Key Responsibilities**:
- **Develop and execute digital marketing campaigns** to promote pharmaceutical products and services.
- **Manage company websites** and ensure SEO optimization for higher rankings on search engines.
- **Plan and execute paid campaigns** on Google Ads, LinkedIn Ads, and Facebook Ads for lead generation.
- **Monitor and analyze website traffic** and digital campaign performance using tools like Google Analytics.
- **Handle social media platforms** (LinkedIn, Facebook, Twitter, Instagram) to engage with healthcare professionals and distributors.
- **Conduct market research** to understand customer needs, competitor strategies, and industry trends in the pharmaceutical sector.
- **Collaborate with the sales and product development team** to align marketing efforts with business goals.
- **Ensure compliance with pharmaceutical marketing regulations** and maintain ethical marketing practices.
**Required Skills & Qualifications**:
- **Bachelor’s/Master’s degree in Marketing, Digital Marketing, Business, or a related field.**:
- **2-5 years of experience in digital marketing**, preferably in the **pharmaceutical or healthcare industry**.
- **Strong knowledge of SEO, PPC, and content marketing strategies** tailored for pharma products.
- Familiarity with **pharmaceutical marketing guidelines and compliance requirements**.
- Strong **analytical skills** and ability to interpret marketing data.
- Excellent **written and verbal communication** skills.
- Ability to work independently and collaborate with cross-functional teams.
**Job Types**: Full-time, Permanent
Pay: ₹8,000.00 - ₹15,000.00 per month
**Benefits**:
- Cell phone reimbursement
Schedule:
- Day shift
Supplemental Pay:
- Yearly bonus
**Experience**:
- total work: 1 year (required)
Work Location: In person
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