Paid Search

8 hours ago

K K Nagar Chennai Tamil Nadu, India Mouseback Solutions Full time

**Do you want to have a career in Digital Advertising, an ever-growing field with perennial job opportunities?**

**About the Agency**:
We are a leading digital marketing agency headquartered in the UK with a back office in India. Our clientele is diverse, spanning across North America, and Europe. Our focus is on delivering innovative and effective digital marketing solutions across various industries.

**Job Summary**:
As a Paid Search Advertising Executive, your role will be crucial in developing and executing PPC strategies that enhance online visibility and performance for our clients. You will be managing campaigns across various platforms, optimizing for maximum ROI and effectiveness..

**Key Responsibilities**:

- **Strategy Development**: Develop and execute PPC strategies tailored to increase online visibility and overall campaign performance.
- **Campaign Management**: Manage and optimize PPC campaigns across platforms like Google Ads, Bing Ads, LinkedIn, and Meta, focusing on ROI and cost-effectiveness.
- **Ad Copy Testing**: Have knowledge of keyword research, and ad copywriting to run thorough A/B testing to drive quality traffic and enhance campaign performance.
- **Analytics and Reporting**: Use analytics tools to monitor campaign data, make data-driven decisions, and optimize performance.
- **Trend Analysis**: Stay updated with industry trends, best practices, and emerging technologies in PPC advertising to implement innovative approaches.
- **Performance Reporting**: Provide regular reports on campaign performance, including key metrics and recommendations for improvement.

**Qualifications**:

- Must have completed course in Digital Marketing including Google Ads (mandatory)
- Excellent analytical and data-driven decision-making skills (required)
- Strong communication and team collaboration abilities (required)
- Google Ads Certification (Optional)
- Familiar with PPC platforms (Google Ads, Bing Ads) and analytics tools (Google Analytics). (Optional)

**What We Offer**:

- An opportunity to work with a diverse range of international clients.
- A dynamic and collaborative working environment.
- Professional growth and development opportunities.
- Competitive salary and benefits package.

Pay: ₹20,000.00 - ₹35,000.00 per month

Schedule:

- Monday to Friday

**Education**:

- Bachelor's (required)

**Language**:

- Fluent English (required)

License/Certification:

- Course Completion for Digital Marketing (required)

Work Location: In person

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