Content Designer

In BT Global, we’re experts at complex networking, serving global multinational organisations across 198 countries around the world with our security, cloud and networking services.

Every day we help organisations to move to the cloud; turn collaboration into part of their culture; improve contact centres; transform customer service and simplify their network. All with security built-in, not bolted on.

We connect sites, people, and customers to secure, scalable cloud services via our flexible networking products, underpinning the right experience for everyone who relies on them. We extend collaborative working from main offices to branches, and from there to homes and people on the move, all by using our cloud, wi-fi and internet solutions.

Our security intelligence and managed services help address challenges around data loss prevention, encryption, access to cloud services, and information risk management. We have the technology and the intelligence to spot and tackle cyber threats before they become the stuff of headlines.

**Digital superheroes**

There’s never been a more exciting time to join the Global Digital Team. We’re transforming the way we work to create, not just the best digital experience in the telco market, but something that customers talk about as the best in the World.

We believe in empowering our digital superheroes to work autonomously as teams, and to rapidly learn and develop the best routes and techniques to creating customer value. We’re founded on the core idea that we continuously ‘build, measure, and learn’ which allows us to deliver on our purpose: to drive digital thinking and expertise so that together we can create the best experiences that enhance our customers’ lives.

We’ve got something special here, something we’re all incredibly proud to be part of. Every day we have the chance to positively impact the lives of the millions of customers that engage with us. To bring them close to the things that matter most to them. This is your chance to join us on our ground-breaking journey.
- Why this job matters- As a content designer for BT Global you’ll be expected to be the objective voice of our customers and always put their needs first when it comes to designing brilliant content. You’ll be responsible for helping users step through our journeys and find the information they need in the simplest, smartest way possible.- Working in agile teams, you’ll influence and own the user journey for a product, service or proposition. You’ll be creating, updating, and reviewing content around the user journey and will be adept at using evidence, data, and research to inform decisions and change things for the better.- As an active member of the content design community, you’ll stand up for best practice and for our users. You’ll be enthusiastic about promoting a user-centered way of working within the team and beyond. Your capacity for feedback - both giving and receiving - will be infinite.- Whatever team you join, you’ll create content for simple, data-driven and personal user journeys. The content you design will not only deliver an exceptional, accessible experience for our users, it’ll also drive revenue growth for BT. You’ll be working in the sweet spot between meeting both user needs and commercial needs and you’ll be confident in challenging when the balance isn’t right.- What you’ll be doing- Ensuring and advocating a user-centered approach to all the content you create.
- Map customer journeys to identify pain points and user needs.
- Create and curate brilliant content that customers will love.
- Work closely with stakeholders and team members to ensure our content is evidence based, user-centered and continually optimised.
- Take part in user research and be able to work with multidisciplinary, agile teams to contribute to an overall user experience.
- Take responsibility for legal, regulatory governance and compliance of your content
- Be a design team representative and a main point of contact for product owners and product team members on developing a user centered approach
- Subedit and proofread content
- Build and publish content in our CMS platforms (AEM and/or Salesforce Experience Cloud)
- Support the continuous improvement of the user experience and the product
- Share your knowledge across relevant squads to ensure our experiences for the customer are consistent across our platforms
- Help to continually develop a strong team culture across the design team and the wider Digital team
- Skills and qualities required for the job- A spectrum of technical expertise across the following skills (with a specialism in some areas):
- Content Creation & Curation - interviewing experts, commissioning, sourcing, editing across formats including copywriting, visual assets and video content
- Content Marketing, Hierarchy & Journey Planning - Supporting marketing messaging, planning multi-touchpoint seamless journeys with needs & dat