PPC Executive

7 hours ago

Laxmi Nagar Delhi Delhi, India career pro ventures ltd Full time

**Job Description for PPC Executive: - ** **Key Responsibilities**: - Develop, implement, and optimize PPC campaigns across Google and social media platforms (Facebook, Instagram, LinkedIn, etc.). - Monitor daily campaign performance metrics such as CTR, CPC, CPA, and ROI. - Conduct keyword research to identify new opportunities for traffic generation. - Create engaging ad copies and landing pages aligned with target keywords and campaign goals. - Monitor and analyse competitor PPC strategies and industry trends. - Optimize ad campaigns by A/B testing and adjusting bid strategies, budgets, and targeting. - Track conversions and prepare detailed reports on performance metrics and recommendations for improvement. - Collaborate with the marketing team to align PPC efforts with overall marketing strategies. - Stay up-to-date with the latest industry trends, tools, and best practices. **Key Skills & Qualifications**: - Proven **1-3 years **of experience in **managing PPC campaigns** on Google Ads and Meta Ads (certifications preferred). - Strong understanding of digital marketing concepts, such as SEO, SEM, and CRO. - Familiarity with analytics tools like Google Analytics, Google Tag Manager, and conversion tracking. - Creative skills for crafting engaging ad copy and optimizing landing pages. - Experience with social media advertising (Facebook, LinkedIn, Instagram Ads). - Knowledge of automated bidding strategies and audience segmentation. **Speak with Employer: - "+91 96501 20895", " +91 9560400635"** **Job Types**: Full-time, Permanent Pay: ₹20,000.00 - ₹25,000.00 per month **Benefits**: - Leave encashment - Provident Fund Schedule: - Day shift **Experience**: - PPC Campaign Management: 1 year (preferred) Work Location: In person

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