PPC Expert

20 hours ago

Laxmi Nagar Delhi Delhi, India Digial Network 360 Full time

Responsibilities:

- Creating, developing & implementing effective long
- and short-term paid search strategies with good ROAS.
- Managing PPC budgets, while strengthening platform accounts and key client relationships.
- Executing & optimizing multiple PPC campaigns simultaneously.
- Overseeing campaigns across a number of search platforms (e.g. Google Ads, Amazon Ads, Social Media ads, Bing).
- Targeting selected groups through keyword and audience research.
- Managing and editing campaign budgets and adjusting bids to optimize ROAS,
- Tracking daily, weekly & monthly KPIs to identify opportunities for improvement or more efficient spending.
- Reporting KPIs to management on a regular basis via various dashboards.
- Producing engaging, clear, and concise copy for campaigns
- Ensuring campaigns are aligned across multiple channels, avoiding wasted spend or crossover.
- Reducing the risk of click fraud and irrelevant spending.

Skills, Knowledge, and Experience:

- Minimum 1-1.5 years experience as a PPC Expert or Digital Marketing Specialist focused on SEM.
- Experience with multiple platforms, e.g. AdWords, Facebook Ads, Google Ads.
- You’ll need strong analytical and numeracy skills, and be confident in translating large amounts of data into comprehensible or visual reports.
- Expertise in using and manipulating paid search dashboards to optimize spending.
- Confidence using Google Analytics or similar tools.
- Excellent communication, both verbal and written, and experience presenting reports and optimizations.

Note:

- The interview will be in person.

**Job Types**: Full-time, Regular / Permanent

**Salary**: ₹12,000.00 - ₹20,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Laxmi Nagar, Delhi - 110092, Delhi: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelor's (preferred)

**Experience**:

- PPC Campaign Management: 1 year (preferred)
- total work: 1 year (preferred)

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