Digital Marketing Executive and Communication

1 week ago

Bengaluru Karnataka, India Change Institutes International Full time

We are seeking an dedicated Marketing Executive who has an experience background of atleast 6 months to 1 year.

Key duties include conducting market research, creating campaigns, managing budgets, coordinating with advertising agencies, and analyzing data to measure campaign effectiveness. Strong communication, creativity, and analytical skills are crucial for success in this role.

Job Responsibilities

1.Develop Marketing Strategies

Formulate and implement comprehensive marketing plans to support organizational objectives

2. Market Research

Conduct research to understand market trends, customer behavior, and competitor activities.

3. Campaign Execution

Plan, coordinate, and execute marketing campaigns across various channels, ensuring consistency in messaging.

4.Budget Management

Manage marketing budgets effectively, allocating resources for optimal impact and cost efficiency.

5.Cross-Functional Collaboration:
Collaborate with internal teams, including sales, product development, and external partners to align marketing efforts with overall business goals.

6. Content Creation

Develop engaging and targeted content for diverse platforms, including print, digital, and social media.

7. Data Analysis

Utilize analytics tools to analyze campaign performance, generate reports, and derive insights for continuous improvement.

8. Brand Oversight

Ensure consistent brand messaging and adherence to brand guidelines across all marketing materials.

9. Digital Marketing

10.Performance Evaluation

Monitor and evaluate the ROI of marketing initiatives, adjusting strategies based on performance metrics.

11. Market Segmentation

Identify and target specific customer segments, tailoring marketing efforts to meet their unique needs.

**Job Type**: Fresher

Pay: ₹10,000.00 - ₹15,000.00 per month

Supplemental pay types:

- Commission pay
- Performance bonus

**Education**:

- Bachelor's (preferred)

**Experience**:

- Marketing: 1 year (preferred)
- Lead generation: 1 year (preferred)

**Language**:

- English (preferred)

Work Location: In person

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