
Freelance Digital Marketing Expert
1 week ago
**Responsibilities**:
- Plan, create, and optimize **Meta Ads** and **Google Ads** campaigns for lead generation.
- Develop ad sets targeting the right audience.
- Effectively manage ad budgets to maximize ROI (Return on Investment).
- Conduct keyword research and implement SEO-friendly strategies for **Google Ads**.
- Regularly report and analyze campaign performance.
- Perform A/B testing to improve ad effectiveness.
- Design digital marketing plans tailored to client goals.
**Required Skills and Qualifications**:
- **Experience in Digital Marketing**: At least 1-2 years of hands-on experience with Meta Ads and Google Ads.
- **Technical Skills**:
- Proficiency in Meta Ads Manager and Google Ads dashboard.
- Strong understanding of PPC (Pay-Per-Click) and lead generation strategies.
- Basic knowledge of SEO and website traffic analytics.
- **Communication Skills**: Fluency in English and Hindi for written and verbal communication.
- **Data Analysis**: Ability to interpret and improve data using tools like Google Analytics.
- Time management and self-motivation to work as a freelancer.
**Preferred Qualifications**:
- Experience in digital marketing for industries like Education, specially UG and PG Online gegree programs.
- Knowledge of creative tools like Canva or Adobe.
- Ability to manage multiple projects simultaneously.
**Job Type**: Freelance
Contract length: 12 months
Pay: ₹5,000.00 - ₹10,000.00 per month
Schedule:
- Day shift
Work Location: In person
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