Pr & Marketing Executive
8 hours ago
Responsible for developing and executing public relations strategies to manage a company's public image, build brand awareness, and generate positive media coverage, often working closely with the management team to align messaging and achieve overall business goals;
key duties include crafting press releases, cultivating media relationships, monitoring public perception, and managing crisis communications, while leveraging social media platforms to amplify brand visibility.
**Experience in a Retail/Hotel industry preferred**
Key Responsibilities:
- **Media Relations**:
- Identify and cultivate relationships with relevant journalists and media outlets.
- Pitch story ideas, draft press releases, and proactively distribute information to the media.
- Respond to media inquiries promptly and effectively.
- **Content Creation**:
- Develop compelling press releases, media pitches, and other PR materials aligned with brand messaging.
- Create engaging social media content to support PR campaigns.
- Write thought leadership articles and blog posts to establish company expertise.
- **Brand Reputation Management**:
- Monitor media coverage and public sentiment towards the company.
- Develop crisis communication plans and effectively address negative publicity.
- Proactively manage the company's online reputation through social media monitoring and engagement.
- **Campaign Development and Execution**:
- Conceptualize and execute integrated PR campaigns aligned with marketing objectives.
- Plan and manage PR events, including press conferences and industry gatherings.
- Track campaign performance using key metrics to measure success.
- **Stakeholder Engagement**:
- Build relationships with key internal stakeholders including executives, product teams, and marketing departments.
- Collaborate with cross-functional teams to ensure consistent messaging across all communication channels.
Required Skills and Qualifications:
- Excellent written and verbal communication skills
- Strong understanding of media landscape and journalist relations
- Proven ability to develop and execute successful PR campaigns
- Social media proficiency and understanding of digital PR strategies
- Crisis communication management skills
- Bachelor's degree in Public Relations, Communications, Journalism, or a related field
- **Experience in a Retail/Hotel industry preferred**
Pay: ₹35,000.00 - ₹40,000.00 per month
**Benefits**:
- Food provided
- Health insurance
- Paid sick time
- Paid time off
- Provident Fund
Schedule:
- Day shift
- Morning shift
- Night shift
- Weekend availability
Supplemental Pay:
- Performance bonus
**Location**:
- Jaipur, Rajasthan (required)
Work Location: In person
Expected Start Date: 01/03/2025
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