
Marketing Associate
8 hours ago
**About the Role**
**Key Responsibilities**
- Plan, execute, and optimize WhatsApp marketing campaigns for customer engagement, retention, and lead generation.
- Manage and monitor Meta Ads (Facebook & Instagram) to drive brand awareness, leads, and conversions.
- Create and optimize Google Ads (Search, Display, YouTube) to maximize ROI.
- Conduct regular campaign performance analysis and prepare reports on KPIs.
- Collaborate with the design and content team to create engaging creative, ad copies, and landing pages.
- Stay updated with the latest trends, tools, and best practices in digital marketing.
- Assist in developing and executing digital growth strategies across multiple online platforms.
**Required Skills & Qualifications**
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 1-2 years of experience in Digital Marketing.
- Hands-on experience with WhatsApp Marketing, Meta Ads, and Google Ads.
- Strong analytical skills with the ability to interpret campaign performance metrics.
- Ability to work independently and in a team environment.
- Strong communication and creative thinking skills.
**What We Offer**
- Opportunity to work on diverse digital marketing campaigns.
- Exposure to the latest marketing tools and technologies.
- A collaborative and innovative work culture.
- Career growth and learning opportunities.
- Workplace in Dehradun with a balance of career growth and lifestyle.
**Job Types**: Full-time, Permanent
**Benefits**:
- Paid sick time
- Provident Fund
Work Location: In person
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