Executive - Digital Marketing

2 weeks ago

Kochi Kerala, India Team Thai Full time

**Job Title: Digital Marketer**

**Job Overview**:
**Key Responsibilities**:

- **Research**:Extensive research is the place where every Digital Marketer is born. Understanding the market, the consumer, their wants and needs, everything gets documented here. Everything becomes a cluster, thereby providing us with effective knowledge of our competition and moreover, our own brands.
- **Strategy**:Create digital marketing strategies that align with the brand’s monthly goals by analyzing the market trends and identifying the best channel of marketing that helps us reach potential customers. Stay up to date with emerging digital marketing trends and technologies.
- **Content Creation and Management**:Study the ongoing trend patterns in social media, that helps us with our content bucket by keeping an eye on the copy, the design, the video content or page handling, everything that altogether resonates with the brand message.
- **Google & Meta Ads**: A good understanding of how Google and Meta Ads function is an important responsibility that would give us metrics about the type of content that we give out. Generation of effective social media campaigns to determine the performance of our campaigns and ads would help us in understanding our brand as well.
- **Social Media Marketing and SEO**: Understand how a campaign or handling a page in this industry works. Be interactive to all the queries or comments in our page and handling it effectively.
- **Performance Analysis and Reporting**:Analyze data from all the digital channels or mediums, that allow us to know the analytics of the website, ROI’s, KPI’s, and measure the effectiveness of our marketing strategies that would help us make thoughtful decisions in our future campaigns.

**Qualifications**:

- Bachelor’s degree in any discipline, preferably related to marketing or mass communication with 2 years of proven experience.
- Strong understanding of digital marketing channels including SEO, SMM, while identifying new channels beforehand.
- Professional in using analytical tools required to gain metrics for Google, Meta and other types of advertising.
- Strong project management skills.
- Relevant certification in digital marketing is an addition.
- Excellent written and verbal communication skills.

**Personal Attributes**:

- Creative and innovative mindset.
- Ability to work independently and collaboratively in a team.
- Strong attention to detail and commitment to quality.
- Ability to manage multiple projects and deadlines in a fast-paced environment.
- Skill to go the extra mile and support other colleagues and teams when required.

Pay: ₹20,000.00 - ₹25,000.00 per month

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Day shift

**Education**:

- Bachelor's (preferred)

**Experience**:

- Digital marketing: 2 years (required)
- total work: 1 year (preferred)

Work Location: In person

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