Retail Analytics

ABOUT CITI
Citi's mission is to serve as a trusted partner to our clients by responsibly providing financial services that enable growth and economic progress. We have 200 years of experience helping our clients meet the world's toughest challenges and embrace its greatest opportunities.

ANALYTICS AND INFORMATION MANAGEMENT (AIM)
Citi AIM was established in 2003, and is located across multiple cities in India - Bengaluru, Chennai, Pune and Mumbai. It is a global community that objectively connects and analyzes information to create actionable intelligence for our business leaders. It identifies fact-based opportunities for revenue growth in partnership with the businesses. The function balances customer needs, business strategy, and profit objectives using best in class and relevant analytic methodologies.

What do we do?
The North America Consumer Bank data analytics team works on solving various business challenges using data as tool. The team extracts relevant insights, identifies business opportunities and converts business problems into analytical framework, implements solutions and designs go-to-market strategies for a huge variety of business problems.
The team supports the business in driving high revenues and better customer experience by focusing on following:
**Customer lifecycle management**: Design and implement strategies to improve customer experience and drive revenue, spanning across all 3 stages of customer lifecycle - acquisition, ECM and Retention

**Offer optimization**: Design, test and implement innovative and customer-centric offers tailored to drive customer delight and grow engagement

**Digital**: Trace customer’s digital journey with Citi, design strategies to make digital experience more engaging and drive revenue through digital channels

**Revenue/Financial forecasting**: Design, maintain and enhance P&L forecasting for all products & portfolios, ensure strict adherence to accounting standards and accurate forecasting techniques to help product managers plan better
Team analyzes millions of customer level transactions using various data analytics techniques to unlock opportunities for our clients in meeting their financial needs and creating economic value for the bank.

What’s expected from you?
Client Obsession - Create client centric analytic solution to business problems. Individual should be able to have a holistic view of multiple businesses and develop analytics solutions accordingly.
Analytic Project Execution - Own and deliver multiple and complex analytic projects. This would require an understanding of business context, conversion of business problems in modeling, and implementing such solutions to create economic value.
Statistical mind set - Proficiency in basic statistics, hypothesis testing, segmentation and predictive modeling.

**Stakeholder Management**: Experience in stakeholder management across various functions and regions.

**Presentation Skills**: Delivering high class presentations to share the thoughts, the solutions or the problem for business stakeholders and senior management
Project Management - Should have skillset to manage project in terms of creating project plan, assigning responsibilities,
Ability to coach and mentor juniors.

Skillset you should possess
The most important skill that our analyst should possess is their love for data and their eagerness for new challenges & solving new problems. Apart from these, they should also have the following skillset
Basic Qualifications
Bachelor’s/Master’s Degree with 6+ years of experience in data analytics.
Hands-on experience in SAS and SQL
Experience working with large and multiple datasets, data warehouses and ability to pull data using relevant programs and coding.
Strong background in Statistical Analysis.
Experience in working on Credit Cards and Retail Banking products
Preferred Qualifications
Experience in Python or SQL programing
Machine Learning & Statistical Modeling knowledge
Experience on working in P&L Forecasting, Product Pricing, Acquisition Strategy projects
Experience of using Tableau
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- **Job Family Group**: Decision Management
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- **Job Family**: Specialized Analytics (Data Science/Computational Statistics)
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- **Time Type**: Full time
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- Citi is an equal opportunity and affirmative action employer.

Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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