Performance Marketing Executive

2 weeks ago

Chandivali Mumbai Maharashtra, India Intellozene Full time

**Location: Chandivali, Mumbai**
**Company: Edot Services**

**Roles and** **Responsibilities**:

- Build and manage acquisition campaigns across various social, SEM, and display channels to drive revenue and increase ROI.
- Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis.
- Identify marketing performance issues and pinpoint the root cause analysis with the help of analytics tools such as Google Analytics.
- Effectively communicate complicated analyses by developing easy-to-use reporting or visualization dashboards (demand funnel, marketing planning and budgeting, marketing ROI, operational efficiency, campaign impact, awareness, events, and strategic KPIs).
- Understand new and relevant KPI metrics requirements for performance management and optimization purposes.
- Work with creative and marketing teams to test strategies and innovation.
- Deliver quantifiable improvements in ROI and cost per conversion (CPA) across all channels.
- You possess excellent analytical skills and leverage data, metrics, analytics, and consumer behavior trends to drive actionable insights & recommendations
- Campaign Management: Hands-on experience with PPC campaigns on platforms like Amazon, Flipkart & Facebook
- SEO/SEM Knowledge: Understanding of search engine optimization (SEO) and search engine marketing (SEM).Tools & Platforms
- Advertising Platforms: Amazon, Flipkart & Facebook

**Job Types**: Full-time, Permanent

Pay: Up to ₹25,000.00 per month

**Benefits**:

- Paid sick time
- Paid time off

Schedule:

- Day shift

**Education**:

- Bachelor's (required)

**Experience**:

- Lead generation: 1 year (required)
- total work: 1 year (preferred)
- Marketing: 1 year (required)

**Language**:

- English (required)

Work Location: In person

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