Marketing Coordinator

4 days ago

Vasanthanagar Bengaluru Karnataka, India S Bhandari group Bangalore Full time

**Job Summary**:
**Key Responsibilities**:
**Content Creation & Management**:

- Coordinate the creation and use of content in various forms (e.g., articles, videos, graphics, blogs) across multiple platforms, including social media, websites, and print materials.
- Collaborate with designers, copywriters, and other team members to ensure consistent messaging and branding.

**Digital Marketing**:

- Manage social media accounts, engage with the audience, and track performance metrics.
- Optimize website content for SEO and ensure a strong online presence.

**Campaign Management**:

- Support the planning and execution of marketing campaigns and events.
- Monitor campaign performance and provide data-driven insights to improve future efforts.

**Market Research**:

- Conduct research on market trends, competitor activities, and audience preferences.
- Use insights to refine marketing strategies and campaigns.

**Brand Consistency**:

- Ensure all marketing materials align with the company’s brand guidelines and voice.
- Maintain consistent branding across all media channels.

**Coordination & Collaboration**:

- Work closely with cross-functional teams, including sales, design, and product development, to ensure marketing objectives align with business goals.
- Manage relationships with external vendors and agencies to support marketing activities.

**Public Relations (PR)**:

- Coordinate PR activities, including writing press releases, pitching stories, and managing media relationships.
- Monitor media coverage and prepare reports on PR performance.

**Performance Tracking & Reporting**:

- Monitor and analyze marketing performance metrics, preparing regular reports on the effectiveness of campaigns.
- Provide actionable recommendations to optimize results.

**Qualifications & Skills**:

- Bachelor’s degree in Marketing, Communications, or a related field.
- 1-3 years of experience in marketing, digital marketing, or PR roles.
- Excellent verbal and written communication skills.
- Ability to manage multiple projects with tight deadlines.
- Proficiency in marketing tools and platforms, such as Google Analytics, CRM systems, and social media management tools.
- Creative mindset with strong attention to detail.

**Job Types**: Full-time, Permanent

Pay: ₹25,000.00 - ₹30,000.00 per month

**Benefits**:

- Health insurance
- Paid sick time
- Paid time off

Schedule:

- Day shift

Work Location: In person

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