Campaign Ops

4 days ago

HSR Layout Sector Bengaluru Karnataka, India FirstHive Full time

**Responsibilities**:

- Advice the clients on various marketing and communication activities to increase marketing ROIs
- Expertise in creating segment from platform and assign that segment( Target audience) for the particular campaign
- Responsible to track the performance of the campaigns, perform analysis and prepare response and impact report
- Create,test and track the performance of Campaigns
- Recommend Campaign Optimization through extensive analysis of mid-campaign and post campaign
- Work closely with customers as well as other members of the Customer Support team.
- Execute daily customer support operations including responding to questions and following up on reported issues
- Prepare proposals and presentations to clearly articulate client program details to ensure that all internal and external stakeholders are on-board on the tasks of the marketing program
- Responsible for measuring ROI and KPI of the campaign

**Education & Skills Required**:

- Graduate/Post Graduate
- 1- 2 years experience in campaign execution
- Experience of working with Marketing Automation or CDP tool.
- Experience of frontending with customers as well as the tech support teams.
- Good in creating segments in tool
- Good knowledge of A/B testing
- Create,test and track the performance of Campaigns
- Recommend Campaign Optimization through extensive analysis of mid-campaign and post campaign
- Basic knowledge of Digital marketing, MS office, SQL
- Attention to detail
- Proactive and self-motivated
- Team Player and Accountability
- Creative atsolving issues and ability to make independent decisions
- Excellent communication in English (written & verbal) and interpersonal skills
- Certification in Google Adwords, Facebook marketing preferred
- Ability to plan, organize, coordinate and multi task
- Good analytics and data inference skills
- Prior experience of using marketing automation tools like Marketo, Adobe Campaign Manager, SalesForce marketing cloud, WebEngage, Clevertap, or similar

Pay: ₹300,000.00 - ₹700,000.00 per year

**Benefits**:

- Health insurance
- Provident Fund

**Experience**:

- total work: 2 years (preferred)

Work Location: In person

Expected Start Date: 25/09/2024

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