App Marketing Associate

**Position Overview**

If you are a driven, hardworking & upbeat individual who is passionate about digital marketing & loves

the excitement of a start-up, then we are looking for you. We’d love for you to join us as an App

Marketing Associate to drive mobile app installs and app usage for our clients, located all over the world.

**About Studio Mosaic**

Studio Mosaic is an award-winning, growth-oriented mobile app marketing agency that helps appreneurs

& enterprises launch and promote their mobile apps worldwide. We specialize in user acquisition and

revenue generation for app-based businesses and have worked with over 300 clients on over 600 app

projects till date.

Having consistently been recognized as one of the best app marketing agencies in the world, by

Clutch.co, BusinessofApps and others, Studio Mosaic has become the preferred partner for mobile app

businesses that want to achieve growth through an ethical and data-driven approach.

Some of our clients include - Sony, Yatra, 3M, HCL along with many other international apps.

**Key Responsibilities**
- Communicate with clients regularly and ensure delivery of all client objectives
- Create an overall growth strategy for the app for user acquisition & retention depending on

client requirements
- Undertake Appstore Optimisation (ASO) including keywords, screenshots, preview video,

reviews and everything else that impacts the app’s appstore presence
- Advertise on mobile app marketing channels, such as Facebook Ads, Google Ads, Apple

Search Ads, and optimize campaigns to achieve desired performance goals
- Audit the app and suggest improvements to improve in-app conversion rates
- Make analytics and data driven decisions to optimize acquisition & retention strategy
- Prepare and study weekly performance reports for all clients to analyze past performance

and prepare strategy going forward
- Frequently communicate with clients to discuss performance updates, changes and

strategy.
**Required Skills and Competencies**
- 0 - 2 years’ relevant experience in digital/app marketing. Most importantly, you should have

the willingness to learn. You will be trained for the role on the job and you would be

expected to be a quick learner
- A basic understanding of apps and the appstore ecosystem
- An analytical bent of mind and data driven attitude. We are looking for someone who can

crunch numbers and find answers and patterns. Hence, data analysis and comfort with

numbers is an important requirement for the job along with knowledge of using Excel
- A keen sense of design is essential. The incumbent should be able to visualize modern

creative designs and get them executed by the in-house designers
- Excellent verbal, written and interpersonal skills. You will have to liaise with partners and

clients located in all over the world, primarily in USA, UK, Canada and Australia.

**Personality Skills you should possess -**
- A passion for mobile apps and digital marketing is a must for the job
- High level of ownership and a go-getter attitude. At Studio Mosaic, we encourage you to be

an independent thinker and self-starter. We are looking for someone who is intrinsically

motivated
- Ability to manage and prioritize multiple projects is important. You should be able to

multitask and deliver under pressure with strict timelines
- You will be a part of a team that prides itself on working with each other instead of vs each

other. We are looking to hire someone who is a team player and will add to the

camaraderie and fun.

**Why join Studio Mosaic?**
- A fun, intelligent, empowered and trustworthy team to work with
- Opportunity to gain immense learning on how to market and grow mobile app businesses

from some of the best in the world
- An accomplished and empathetic founding team to guide you
- Opportunity to discuss strategy with global clients who are business owners and

entrepreneurs
- Remote work from home, till the pandemic situation prevails.