Digital Marketing Strategist

4 days ago

Thoraipakkam Chennai Tamil Nadu, India Truckrr Information Services Private Limited Full time

Key Responsibilities:
1. Strategy Development: - Develop and implement comprehensive digital marketing strategies aligned with Truckrr’s goals and target audience. - Identify growth opportunities across online channels.

4. Analytics and Reporting: - Monitor, analyze, and report on campaign performance using tools like Google Analytics, SEMrush, and social media insights. - Use data-driven insights to refine strategies and improve ROI.

5. Social Media & Community Building: - Manage Truckrr’s social media presence, grow followers, and drive engagement. - Respond to comments, messages, and community inquiries promptly.

6. Collaboration: - Work closely with the product, sales, and operations teams to ensure marketing efforts support business objectives. - Coordinate with external vendors and partners when needed.

Qualifications and Skills: Must-Have:
Proven experience as a digital marketing strategist or similar role.

Hands-on experience with SEO, SEM, and social media advertising. - Proficiency in analytics tools (e.g., Google Analytics, Google Ads, Facebook Ads Manager).

Strong understanding of marketing automation tools (e.g., HubSpot, Mailchimp). - Excellent communication and interpersonal skills.

Analytical mindset with attention to detail. Good to Have: - Experience working with startups or SaaS businesses.

Knowledge of the logistics or transport industry.

Creative skills in graphic design tools (e.g., Canva, Adobe Creative Suite).

Reporting To: CEO

Pay: ₹20,000.00 - ₹30,000.00 per month

**Benefits**:

- Food provided
- Provident Fund

Work Location: In person

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