PPC Expert

6 days ago

Pune, India Flynaut LLC Full time

**Shift timings - 5.30 pm IST to 2.30 am IST**

**Onsite - Pune**

Job description
- Implement Pay Per Click media strategies for clients.
- Handle, review, and perform daily account responsibilities associated with LinkedIn, Google AdWords, Yahoo, Bing and other search platforms for a variety of clients.
- Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
- Handle the creation of large keyword lists.
- Provide creative copy suggestions and graphical ad templates.
- Handle display network placement lists on AdWords and through other contextual advertising platforms.
- PPC with Social Channels like LinkedIn (mainly) FB, Twitter etc.
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
- Direct and handle new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.
- Direct, handle, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
- Keep pace with search engine and PPC industry trends and developments.
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals.
- Monitor and evaluate search results and search performance across the major search channels.
- Communication to team and management on project development, timelines, and results; and
- Work closely with the other team members to meet client goals.

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