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Google Ads

2 weeks ago

Lucknow Uttar Pradesh, India Omega Standards Full time

Omega Standards is a brand strategy and design company that develops authentic, differentiated, and meaningful brands for businesses of all sizes. We have a team of brand strategists who combine business, marketing, communications, and design thinking to craft messages that customers want to hear. We are based in Lucknow and are committed to elevating our clients' businesses through the power of branding.

**Responsibilities**:

- Develop and execute comprehensive Google Ads campaigns across various platforms (Search, Display, Video, etc.).
- Create and manage Facebook Ads campaigns to target specific audiences and maximize ROI.
- Conduct thorough keyword research to identify high-value keywords for Google Ads and SEO campaigns.
- Write compelling ad copy and design engaging creatives for both Google and Facebook Ads.
- Monitor campaign performance closely and adjust strategies to meet KPIs and maximize ROI.
- Perform on-page and off-page SEO optimization to improve website visibility and search engine rankings.
- Conduct website audits and implement technical SEO improvements as needed.
- Analyze website traffic and user behavior using Google Analytics and other tools to identify opportunities for optimization.
- Stay informed about the latest trends and best practices in Google Ads, Facebook Ads, and SEO.

**Requirements**:

- Proven experience managing Google Ads campaigns and optimizing for conversions.
- In-depth knowledge of Facebook Ads Manager and experience in creating and optimizing Facebook Ads campaigns.
- Strong understanding of Google Ads, Google Analytics, and Facebook Ads reporting.
- Proficiency in keyword research tools and SEO software (e.g., SEMrush, Moz, Ahrefs).
- Solid grasp of SEO principles and best practices.
- Excellent analytical skills and attention to detail.
- Ability to multitask and prioritize tasks in a fast-paced environment.
- Strong communication and interpersonal skills.
- Google Ads, Facebook Blueprint, and SEO certifications (preferred but not required).

Pay: ₹8,000.00 - ₹25,000.00 per month

Schedule:

- Day shift

Ability to commute/relocate:

- Lucknow, Uttar Pradesh: Reliably commute or planning to relocate before starting work (preferred)

**Education**:

- Bachelor's (preferred)

**Experience**:

- total work: 2 years (required)

Work Location: In person